Market Size of Unisex Beauty Products in China. Consumer behaviours towards unisex beauty products. 70% of consumers believe tha genderless beauty is more in the line with the market development trends. The growth rate of China's men's beauty market size is much higher than that of the world. The report shows that 70% of consumers believe that genderless beauty is more in line with the market development trend. The growth rate of China's men's beauty market size is much higher than that of the world. And most male consumers have developed skin care habits...... In 2022, the 2022 Market Report on Unisex Beauty produced by CHAILEEDO was released. The report shows that the lack of men's beauty categories, the increased visibility of the LGBT community in the market, and the diversified needs of the market make unisex beauty a future development trend. Unisex makeup that is, at the beginning of the design, there is no distinction between male and female, but a blurring or convergence of gender, to design a product that can be used by both of them. Get 90% off of CLD Report With a Professional Plan Subscribe Now Out of Stock 80% of consumers do not reject and it still in the early stages of development Get a Free Sample Do you know that Unisex Beauty Product is slaying the market The report shows that the size of China's cosmetic market increased from 227.9 billion yuan in 2016 to 375.9 billion yuan in 2020, with a compound annual growth rate of 13.3%. In terms of the competitive pattern, the high-end market is still dominated by foreign investors, but the rise of Chinese brands through product innovation and differentiated positioning has been a clear trend in recent years. The development trajectory of the male beauty market is broadly consistent with that of the female market: skin care as the forerunner, cosmetics as the growth engine, and a diverse segmentation direction evolving gradually. 2016-2020 Chinese men's cosmetic market size growth rate of 15.5%, much higher than the global average of 5.8%, there is still room for development in the Chinese male cosmetic market. Content of the Report Chap.1 The Development of Unisex Beauty Definition of Unisex Beauty Men's Beauty Originated in Fashion Field Rose the Demand of Unisex Beauty The Lack of Men's Beauty Products Facilitates Unisex Beauty Chap. 2 Recent Trends Baidu Search Trends Social Media Trends Actor Endorsement Improves the Trends of Men's Beauty Chap. 3 Brands Marketing Drawing on European and American Niche Brands to Explore the Diverse Development of Unisex Beauty Brands International Cosmetic Brands Entered Unisex Beauty The Development of Sector of Unisex in China is Still in the Early Stage Chap. 4 Analysis of Consumer Demand and Consumer Buying Behaviour Sampling Portrait Demand and Preference Analysis Suggestion for Consumers Summary of Consumers' preference Chap 5. The Future Development of Unisex Beauty Extend Products Line and Balance the Needs of Male and Female Marketing End: Weaken the Concept of Gender Uniqueness, Specify Individuality Consumer Instruction is Essential for Unisex Beauty Popularity Unisex Products Market (UPM) are Increasing Get a Full Sampe Get the Free Full Sample Now *Subscribe to Enterprice Membership to access all full reports for FREE *Subscribe to Professional Membership to access all full reports for 90% OFF According to Chinese National Medical Products Administration data, a total of 6,793 pieces of men's cosmetic products will be filed from December 2019 to August 2021, and the number of filings in 2019 and 2020 was 4,050 and 3,952, respectively. In the top ten categories for the record, men's cleansers accounted for 59.79% of the men's skin care category, and men's facial creams occupied 20.33%. Men's skincare products mainly focus on men's cleansing and moisturizing category. While the makeup category of men's BB cream accounted for 75.65%. The rest of the men's makeup only occupies 24.35%. It can be seen that at this stage of men's makeup, men's BB cream dominates. This also means that each segment has huge scope for development Unisex Beauty in China is still in the early Stages of Development The report presents that from 2011-2021, the Baidu search index of "LGBT" (sexual minority group) shows an upward trend, which shows that an increasing number of people are beginning to pay attention to this group, and the LGBT community has exceeded 80 million in China, which is already not a small market. Currently, most brands in the cosmetic market target female consumers. As the number of LGBT people continues to increase, beauty brands targeting female customers are unable to meet their needs, and they are more inclined to use unisex beauty products. Other Niche Reports 2022 MARKET REPORT ON UNISEX BEAUTY 2022 Report Read Now 2022 MARKET REPORT ON CLEAN BEAUTY 2022 Report Read Now 2022 MARKET REPORT ON OIL SKINCARE PRODUCT 2022 Report Read Now 2022 MARKET REPORT ON EYE CARE PRODUCT 2022 Report Read Now 2022 MARKET REPORT ON MOISTURIZING SKIN CARE PRODUCT 2022 Report Read Now 2022 MARKET REPORT ON PERFUME PRODUCT 2022 Report Read Now The lack of male beauty categories drives the development of unisex product Continue Reading Download Now Already an Enterprise Member?

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Crowdtesting Chaileedo are proud to introduce the world's first cosmetic crowd-testing project (CTP) - allowing you to test out the newest products for free! All you need to do is to sign up from our website, receive a free product and provide your honest feedback for the product with at least 100 words by leaving a review on social media or our review box. Don't forget to use the hashtags #ChaileedoCTP #Chaileedo #Crowdtesting #cbeauty! Let us know what you think and make your opinion heard! Don't miss out on this amazing opportunity to be part of the revolutionary way of testing cosmetics. CTP Projects are ships-free and no-return For every influencer, you can only redeem ONE (set) of each product . Multiple orders of one product or Multiple same product(s) in one order may result in a permanent ban from our projects. CTP Privacy Policy Let's Get Started Step 1: Validate Your Social Profile Step 2: Choose the Product You Want to Test Quick View CTP COLORROSE Velvet Matte Slim Tube Lipstick Out of stock Quick View CTP SKINAWAKE ANTI-UV Hydrating Isolation Set Out of stock Quick View CTP COLORROSE 12 Color Embossed Eyeshadow Palette Out of stock Quick View CTP MORCANCOS Intense Fine Oil Control Set Out of stock Quick View CTP HELILY De-age Moisturizing Set Out of stock Quick View CTP CAILE Dandruff Relief Shampoo Out of stock Step 4: Test the Product, Give us Honest Review You MUST submit an Honest Review within 7 days of arrival either on our product page or on your social media with tags of @Chaileedo #cbeauty #CTProject #BrandName Otherwise, you will be removed and blocked from entering any future campaigns. Successful participants will be first notified to secure future CTP products. Step 3: Wait for Your Product to Arrive Step 5: Stay Tuned for the Next Campaign or Try other Product CTP Disclaimer: All products listed here belong to their original brands and Chaileedo is authorized by the brands to initiate the test. The products may not be suitable for all skin types or people. You may be subject to any risks in participating in the projects.

Learn the hard-to-understand Chinese beauty policy from our policy expert. Avoid high-paying fines and get onto the shortcuts! Get Access to Policy Breakdowns With Chaileedo Business Professional Plan or Enterprise Plan from as low as $8.33 / mo When you subscribe a Professional Plan and billed annually. Compare Plans The cosmetics industry is a fast-growing sector, with China's cosmetics market set to move into the 10,000 billion yuan ($1,500 billion) range with a CAGR of 10% + , and is about to become the world's biggest cosmetics market with the world's TOP 10 cosmetics companies all doing business in China. And North Asia Market, where China is located, is now the biggest market for L'Oreal Group, the world's largest beauty company. WHY You need to know this? All activities related to the manufacture and operation of cosmetics in China are subject to the "Regulations on the Supervision and Administration of Cosmetics" (commonly known as the "Basic Law" of the beauty industry) and its accompanying regulations. The "Basic Law" came into force on January 1, 2021, and the Cosmetics Sanitary Supervision Regulations will be repealed at the same time. The purpose of the Regulations is to regulate the production and operation of cosmetics in China, strengthen the supervision and management of cosmetics, ensure the quality and safety of cosmetics, protect the health of consumers, and promote the healthy development of China's cosmetics industry. Any violation of the provisions of the Regulations on the Supervision and Administration of Cosmetics will affect the reputation and business of the company or brand involved within China. WHO needs to know this? If you are an overseas cosmetic practitioner or business owners , you must understand and comply with Chinese cosmetic laws and policies before entering China. This applies to every company and practitioner, and CHAILEEDO is the most professional source of intelligence here to provide the most accurate understanding of every single policy. WHY Choose CHAILEEDO CHAILEEDO 's editorial team has been in China's beauty industry for over 16 years, enough to understand the key points of policies and changes in China's beauty market. We will interpret the current policies and changes from all aspects of filing, registration, promotion, marketing and production to ensure timely, professional and accurate. THE FACT - China Beauty Market Recent Breakdowns CHINESE POLICY 8/9/23 Baby & Child Skincare: A New Emerging Field in the Chinese Market Read More NEWS 6/5/23 New Rules for China Cosmetics and New Raw Materials Registration are Updated Read More CHINESE POLICY 5/30/23 In China, These Products are not Classified as Cosmetics Read More CHINESE POLICY 5/25/23 Recombinant Collagen Expect to See Booming Development in China Read More All Policy Breakdowns 1 2 3 4 5

Chinese perfume brands cover 56% of the consumer market, and fragrance products in China ushered in the rapid development of the industry. The international giants enter the Chinese market, Chinese brands should pay attention to traditional oriental scents. Chinese perfume brands cover 56% of the consumer market Get Free Sample Not Sure if This Report Suits You? Book a 30-min Demo with Hustle Free! *Subscribe to Enterprice Membership to access all full reports for FREE *Subscribe to Professional Membership to access all full reports for 90% OFF RESEARCH / NICHE MARKET REPORT 2022 Market Report on Perfume Products in China The perfume and fragrance market is a growing sector in China as the economic level and individual wealth increase. Chinese are using perfumes in more situations. This report highlights the overall fragrance market, trends of the market, leading brands, consumer behaviour and prediction of future development for this niche market. If you would like to receive a sample report, subscribe now for a full overview. By Chaileedo Research SEPTEMBER 10, 2022, 12:00AM Continue Reading Download Now Already an Enterprise Member? Content of the Report Chap.1 Fragrance Market History of Fragrance and Main Notes Overview of Market Size Chap. 2 Trends on Fragrance Market Hedonic onBeauty Economy Grow and Fragrance Market Burst Strategy of High-Growth Brands Chap. 3 Marketing of Brands Online Channels Offline Channels Chap. 4 Consumer Demand and Consumer Buying Behavior Sampling Portrait Demand Analysis Buying Preference Suggestion to Consumers Summaryon ResearchofConsumers Chap 5. Future Development Reach to Consumer's Mind in Multiple Aspects to Create Emotional Resonance Brands should Explore Diversified Demand of Fragrances Chinese Brands should Focus on Traditional Oriental Fragrance Offline Experience Boosts Consumer-Brand Relationships Chinese perfume brands cover 56% of the consumer market, and international brands are entering in succession According to the report, the Chinese perfume market is expected to grow at a CAGR of 22.5% during 2021-2025, far exceeding the global perfume market's CAGR of 7%. The scale of the Chinese perfume market is projected to reach 16.9 billion yuan in 2022, and by 2025, its retail sales revenue of it is expected to achieve 30 billion yuan, which is hopefully to become the second largest market in the world. The report also shows that Chinese perfume brands cover 56% of the consumer market, and fragrance products in China ushered in the rapid development of the industry. The international giants enter the Chinese market, Chinese brands should pay attention to traditional oriental scents. Chinese perfume brands cover 56% of the consumer market The proportion of perfumes used on important occasions is over 60% According to the report, only under 6% of consumers never use perfume. In addition, nearly 6% of them use perfume more than once a day, and the rest of the frequency range is relatively evenly distributed. In terms of usage scenarios, the proportion of perfumes used on important occasions such as dinner banquets is over 60%, and the proportion when receiving special people also reaches 54%. And most consumers believe that perfume is a "self-pleasing" product, the use of perfume can improve the quality of life. The perfume market is heating up as the self-pleasing economy grows According to the report, With the improvement of living standards and consumption-ability of residents, the ability and demand for self-pleasing consumption are also rising, and the perfume market as a self-pleasing consumption has also exploded. In Xiaohongshu, the topic of "perfume" has more than 157 million views, and the number of views of "perfume sharing" has also reached 156 million times. In Tiktok China, the play volume of the topic of "perfume" has exceeded 13.5 billion times, and that of the topic of "perfume complex" is also nearly 1.3 billion times. In the online channel, sales vary by platform. In Tiktok China, pricing within 100 yuan is more popular, and Chinese perfume brands are welcomed on the platform. The market share of international big brand perfumes on Tiktok China is not considered high, which provides Chinese brands and niche imported perfume brands more room for development. Detach from the fierce competition of the Ali system-related and JD platforms where big brands are entered, Chinese perfume brands have found a new market growth point in Live broadcast of Tiktok China. In addition, the sales of perfume products in Kwai mainly rely on the head anchor. And recommended marketing of well-known international brands of perfume is more popular in Xiaohongshu. Imported brands to enter the traditional oriental incense market According to the report, In the past two years, international beauty and investment groups have received frequent attention to investment and financing of fragrance brands. In 2021, LVMH acquired the French luxury perfume brand Buly 1803. And this year, Puig, which owns well-known perfume brands such as Penhaligon's and L'Artisan Parfumeur, has once again made an effort to acquire the Swedish fragrance brand Byredo. Data show that only LVMH, Chanel, Coty, L'Oreal, and Estee Lauder Group's perfume brands occupy nearly 60% of the Chinese perfume market, the international big brands are still the mainstream of the Chinese consumer market. Archives ALL REPORTS RECENT ISSUES Subscribe for unlimited readership of the most professional, comprehensive and unbiased articles backed by data. SUBSCRIBE NOW Starting at $8.33 per month if you subscribe a Pro Annual Plan Get 2-Month Free Pro Membership No Credit Card Needed 1 2 3 4 5 August 2023 (33) 33 posts July 2023 (87) 87 posts June 2023 (88) 88 posts May 2023 (91) 91 posts April 2023 (75) 75 posts March 2023 (45) 45 posts February 2023 (60) 60 posts January 2023 (56) 56 posts December 2022 (40) 40 posts November 2022 (42) 42 posts October 2022 (92) 92 posts September 2022 (87) 87 posts 2022 MARKET REPORT ON UNISEX BEAUTY 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON CLEAN BEAUTY 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON OIL SKINCARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON EYE CARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON MOISTURIZING SKIN CARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON PERFUME PRODUCT 2022 Chaileedo Report Read Now

​CHAILEEDO has collected the top 10 distribtors that have successfully introduced or brought international brands into China market.  The analysis includes Company Introduction, Distributor Highlights and Past Sales (Corporate Planning). If you would like to reach to any of the beauty distributor below, you can speak with us and we will bridge you and the distributor. SERVICE / RETAILERS & DISTRIBUTORS Photo: COTY X LILY & BEAUTY Strategic Meeting LILY & BEAUTY Lily&Beauty is a Chinese cosmetics network retail service provider. The company's e-tailing service partner brands are mainly international beauty brands, including Amore Pacific Group, LG Group, Pierre Fabre Group, Kanebo Group, Henkel Group, Coty Group, etc. As of June 30, 2021, the Company has entered into partnerships with more than 60 brands, including Sulwhasoo, Avène, Hoo, Schwarzkopf, Free Plus, and Erno Laszlo, etc. The Company has leveraged its years of experience in online operations and incubated its own beauty brands, such as Meiyitang. Distributor Highlight Top 15 of the Comprehensive Competitiveness List of Chinese Brand E-Commerce Service Providers in Hi-2020 released by iiMedia Ranking; Alikey's Red List of FMCG services; Tmall Six-Star Service Provider; Tmall Digital Brand Power Pioneer Ecology. and so on... Past Sales Net profit attributable to shareholders of the listed company from 2014 to 2020 always maintained double-digit growth, showing long-term steady growth. In 2021, Lily&Beauty's annual revenue was 4.155 billion yuan, which dropped 9.67% year-on-year, although revenue declined significantly, net profit attributable to shareholders of the listed company was 411 million yuan, up 20.99% year-on-year. In the first half of 2022, the operating revenue of Lily&Beauty was 1.557 billion yuan, which declined 16.11% year-on-year. During the 618 promotion in 2022, several brands and stores achieved a turnover of over 100 million yuan. Photo: ONE CHANCE listed ONE CHANCE Established in April 2012, and initiated by Hangzhou WinChange Management Co which is an e-commerce service provider focused on the FMCG vertical. In 2019, ONE CHANCE was successfully listed and became the first Chinese e-commerce service provider on A-share. At present, the company has cooperated and carried out long-term and in-depth e-commerce cooperation with famous enterprises domestically and overseas, such as P&G Group, Pechoin Group, Elizabeth Arden Company, Amore Pacific Group, AUPRES under Shiseido, Japan, Mao Gepin, Pop Mart, Mengniu Group, Yanker Shop Food, etc. Distributor Highlights Top 15 of the Comprehensive Competitiveness List of Chinese Brand E-Commerce Service Providers in 2021 released by iiMedia Rankin PAST SALES In 2021, ONE CHANCE's revenue was 1.135 billion yuan, down 16.23% year-on-year, and the net profit attributable to shareholders of the listed company was 327 million yuan, an increase of 5.48% year-on-year. Semi-annual revenue of 632 million yuan in 2022, up 30.04% year-on-year, and net profit attributable to shareholders of the listed company of 105 million yuan, decreased 17.02% year-on-year PHOTO:Golong x PVG Strategic Partnership GOLONG Established on December 23, 2015, and focuses on brand cultivation and brand asset management of new overseas beauty brands. It enriches the group's brand portfolio through R&D, acquisitions and investments. With subsidiaries in Hong Kong, Japan, South Korea, Spain, France, and an office in the United States, Kolong has integrated global supply chain resources to achieve globalization of R&D, production, warehousing, and transportation. Golong Holding has reached cooperation with more than 40 brands from South Korea, Japan, Spain, France, Italy, and other countries and regions, covering beauty, color cosmetics, pharmaceuticals, beauty, health care, and other categories, building a brand incubation system with overseas selection, cross-border supply chain, omni-channel sales, and big data support and opening a fast track for imported niche skincare brands to enter the Chinese market. Distributor Highlights On July 24, 2020, it was awarded the 2020 China New Economy Quasi-unicorn Vertical List Enterprise Services Top 45 released by iiMedia Ranking. CORPORATE PLANNING The business scope covers brand management, brand operation, domestic distribution, overseas distribution, cross-border e-commerce, and other businesses. Golong has achieved brand autonomy through acquisition and equity participation and is now investing more in R&D, such as acquiring foreign laboratories and doing applied R&D with overseas scientists. PHOTO: CHUANXI CEO CHUANXI Founded in 2016, Hangzhou Chuanxi Technology Co., Ltd. is a digital brand operation and management service provider focusing on the beauty field. It specializes in the integration of cosmetic channels, brand promotion, and offline product design. The business currently covered is mainly in the beauty range, which has covered many offline sales outlets, at the same time, it also has mature resources and teams for operating distribution in offline supermarkets, KA, department stores, modern channels, and convenience stores, intending to build a bridge between beauty brands and terminals and help brands choose more high-quality channel resources. The brands served include Japan Honey personal care, Japan Nice & Quick, Japan MakuQi egg white mask, UK modish jasmine personal care, Thailand RAY mask, Thailand Anna bella mask, South Korea Amortals makeup egg, South Korea GIK, etc. Distributor Highlights The Japan & HONEY, United Kingdom MODISH JASMINE, Japan CUSTOM NO.THREE, Japan NICE & QUICK, South Korea AMORTALS, and other quality brands that Chuanxi manages and operates independently have become the leader and benchmark brands in their respective categories. CORPORATE PLANNING With 40,000+ physical stores in 30 provincial administrative regions, including CS, KA, fast fashion department stores, supermarket chains, and other mainstream distribution channels, and covering more than 5,000 Ali-related A stores, and mature operation teams and distribution resources in secondary e-commerce platforms such as JD and Suning, Chuanxi pioneered the domestic online and offline TP operation service model for imported products, which helps complete the brand closure loop from 0 to 1 in the Chinese market by integrating the upstream and downstream resources of brands and retailers. PHOTO: RUOYUCHEN Company RUOYUCHEN Guangzhou Ruoyuchen Tech. Co.Ltd. was established in Guangzhou in 2011, is an integrated e-commerce service provider for global quality consumer brands, dedicated to exploring online growth opportunities for brands across the entire life cycle, solving business problems, and helping their online business grow healthily and sustainably through digital services across the chain, channels, and scenarios.. Notable Clients: Swisse, Pampers, Centrum, Bayer, Mead Johnson, Selsun, Free, McDonald's Distributor Highlights Top 15 of the Comprehensive Competitiveness List of Chinese Brand E-Commerce Service Providers 2021 A'DESIGN AWARD Tmall Five-Star Service Provider China Cosmetics BlueRose Award 2021 Global New Economy Excellence Award 6th Golden Orange Award for the high-quality development of listed companies PAST SALES In 2021, Ruoyuchen’s annual operating income is 1.288 billion yuan, an increase of 13.38%, and the net profit attributable to the parent company is 29 million yuan, a decrease of 67.42%, year-on-year. In the first half of 2022, the operating revenue reached 535 million yuan, which declined 10.54% year-on-year, and the net profit attributable to the parent company was 9 million yuan, which dropped 77.5% year-on-year. PHOTO" CEO of AUSTASIA AUSTASIA Guangzhou Austasia Cosmetics Co., Ltd. was established in 1999 and is a subsidiary of Austasia Enterprises (Australia) Holdings Limited, headquartered in Guangzhou. At present, it is the agent of the following brands: ALBION from Japan, BIOLINE JATÒ from Italy, MARIANNEBOLLE from Japan, UNIQUE BF from Switzerland, ODELE, Dr. Recella from Japan, ARSOA from Japan, REVEEL from Germany, KUNSHANGLI from Thailand, DONNA CHANG from Thailand, Kim Paris elravie from South Korea, THREE, ITRIM, and FIVEISM from Japan. Austasia has a professional education system, high-quality products, and perfect service. Distributor Highlights Distributing brands: Albion Bioline Unique BF Reveel Mariannebolle Three ITRIM FIVEISM x THREE DR Dr.Recella ATZEN DONNA CHANG ARSOA elravie Kim Paris ODELE Mary Cohr Quing The KIBI Grlay 2050'S IHC Health Center Repacell Germany ananne CORPORATE PLANNING The business scope of Austasia has been extended to beauty and skincare products, color cosmetics, beauty instruments, health food, organic beauty products, boutique regular stores, SPA beauty clubs, and fitness clubs. Cooperation channels include: boutiques, beauty salons, Tmall operations, live streaming sales, road shows, BA in-store services, team training, etc., providing comprehensive brand services to the market. PHOTO: Distributing Brands of Meidd MEIDD Founded in 2014, Meidd Technology (Shenzhen) Co., Ltd.(former Yolipai) is an industrial Internet service company focusing on the cosmetics industry. It adheres to the mission of "making beauty retail simpler", and helps offline cosmetics stores solve the problems of store management (field), membership operation (person), and merchandise procurement (goods) in a one-stop manner through Meidd-beauty chain ERP system, Meidd-mobile marketing tools, and Meidd-intelligent supply chain to complete the integration of online and offline people and provide a better shopping experience for customers. In the past 8 years since its establishment, Meidd has been insisting on being a third-party platform, serving the cosmetic industry, and safeguarding the interests of end stores. As an innovator in the cosmetic retail industry, it has served more than 35,000 offline cosmetic stores, covering over 150 million consumers in 31 provinces and 252 cities nationwide. Distributing Highlights 2017.03 Awarded WeChat Pay Partner Conference - Industry Innovation Award by WeChat Pay 2017.05 Executive Vice Chairman Corporate of the 22nd China Cosmetics Retail Conference 2017.07 Won "China Cosmetics Blue Rose Award - Retail Intelligence of the Year" by Cosmetic Observer 2017.10 Won the "2017 CBE Business Alliance Special Cooperation Company Award " 2018.03 Awarded "WeChat Pay Partner Conference - Operational Excellence Award" by WeChat Pay 2018.09 Awarded "China Beauty Expo Business Alliance Partner" 2019.03 Awarded "Excellent Case of Beauty Industry" by WeChat Pay CORPORATE PLANNING Tools, operations, resources one-stop upgrade services. Products and services include: Meidd - beauty chain ERP system, Meidd - mobile marketing tools, Meidd - intelligent supply chain PHOTO: HQ of S'Young S'YOUNG Founded in November 2012, S’young Group Co., Ltd (abbreviated as S’young) is a technology-based enterprise with R&D-enabled products and digitally-enabled organizations and is a new consumer beauty brand enterprise with its own brand as the core and dual business driven by its own brand and agency brand. On February 8, 2018, it officially listed in A shares, the first Chinese IPO e-commerce shares, with stock code: 300740, securities abbreviation: S’young shares. Distributor Highlights It has participated in the formulation of 12 national industry standards 200 national patents, developed 10 unique raw materials, more than 58 million consumers, supporting 10 million daily orders processing capacity, Governor's Quality Nomination Award National High-tech Enterprise Provincial Enterprise Technology Center awarded by the China National Accreditation Service (CNAS). National E-commerce Demonstration Enterprise First National Digital Business Enterprise Key Enterprise of Mobile Internet in Hunan Province PAST SALES In 2021, the annual revenue of S’young was 5.018 billion yuan, an increase of 34.86% year-on-year, and the net profit attributable to the parent company was 236 million yuan, a decrease of 68.57% year-on-year. In the first half of 2022, the revenue reached 2.201 billion yuan, up 3.87% year-on-year, and net profit attributable to the parent company was 83 million yuan, down 6.74% year-on-year CORPORATE PLANNING S’young owns a number of independent brands such as UNIFON, MIHOO, Big Drop, Huayaohua, MEN, and HPH. At the same time, it has reached a deep strategic cooperation with Johnson & Johnson Group, fully undertake the e-commerce business of Johnson & Johnson China, and has an independent open platform "S’young International", which represents more than 30 brands such as Dr.Ci: Labo, Listerine, Neutrogena, Dabao, Johnson & Johnson, EviDens, KIKO, Lumene, Zelens, etc. brands. S’young has formed a rich product matrix, including lotion, serum, cream, color cosmetics, baby care, perfume, antibacterial hand soap, hair growth agents, etc. PHOTO: USHOPAL BC Store USHOPAL GROUP Founded in Shanghai in 2017, USHOPAL is mainly responsible for introducing overseas beauty brands into China and for their operations in the Chinese market, such as brand image creation, channel construction and management, and product portfolio management. USHOPAL is a new retail company that creates online and offline omnichannel operations. As an international new luxury brand group, it sticks to the new luxury positioning, deeply cultivates the brand incubation model under the integration of supply, marketing, and cultivating, develops its own mini programs and multi-brand offline integrated stores, and creates an all-channel system with private brand control + online + offline ecological access. On March 8, 2021, USHOPAL announced the completion of nearly $100 million in Series D financing. The round was led by FountainVest Partners and followed by Cathay Innovation, Zhongyuan Capital, Hengxu Capital, and Zongsong Fund. After this round of financing, USHOPAL will build on its strengths and leverage capital to accelerate the integration of top global beauty brands and introduce more foreign brands. Meanwhile, USHOPAL will also invest in or acquire some of the brands it partners with. For example, USHOPAL has completed its first equity investment with Cathay Innovation in foreign salon fragrance brand "Juliette Has A Gun" Distributor Highlights USHOPAL provides data-driven omnichannel services, and it currently serves brands such as Aveeno, Estee Lauder, Henkel, CAUDLIE, HHUYGENS, Juliette has a gun, algologie, CHANTECAILLE, etc. In addition, USHOPAL also launched an offline channel - Bonnie&Clyde (also known as "BC Best Choice"), a new global luxury beauty brand collection store. B&C is the first beauty collection store in China to create a "Heng Long model", which does not focus on punch-in and high traffic, but rather on the repurchase model of a "high net worth + high sophistication" flock. B&C has already set up 5 stores in shopping malls such as HKRI Taikoo Hui and Kerry Centre in Jing'an, with sales of over 100 million yuan in 2020 and an average transaction value of over 10,000 yuan. CORPORATE PLANNING USHOPAL cooperates with international brands to create a new way to incubate in China and lead top foreign luxury skincare and health brands into the Chinese market through data mining + omnichannel integration to acquire the most potential black pearl brands through data screening. It is China's only own brand control + online + offline ecology to open the closed-loop system of omnichannel black pearl operations. Global warehousing and logistics supply management system + self-research IT system to support the platform's high-speed and large-scale development Provide services including: Strategic services: price strategy, channel strategy, planning strategy, investment portfolio strategy, organizational structure strategy Supply chain: stocking planning, import, and global logistics, WMS integration, warehouse management E-commerce operations: brand operations, e-commerce platform development, e-commerce promotion, and operation, customer service Offline retail: omnichannel content management system, offline store operation, online and offline customer service Brand planning and promotion PHOTO: Servicing Brands of Niesheng NIESHENG Guangzhou Niesheng E-Commerce Holdings Limited was established in 2012 and became one of the first omnichannel e-commerce operators in China. Along with the development of China's e-commerce, it ranks among the top in the industry in the fields of beauty and beauty instruments, mothers & infants, personal care, FMCG food, and imported e-commerce. The main business can be divided into e-commerce retail, channel distribution, live streaming e-commerce, e-commerce agency operations, technology solutions, and digital marketing business segments, covering omnichannel, integrated marketing, IT technology, supply chain management, and refined operation of integrated e-commerce and services to help brand and omnichannel sales growth. Distributor Highlights In 2020, the company has won the Guangzhou Future Unicorn Innovation Enterprise, the Guangdong E-commerce Top 100 Enterprise, Tmall International Ecological Cooperation Five-star Service Provider, GOLDEN WHEAT AWARDS Emerging Brand, Annual Agency Award -- Marketing Service Award, 33 items of national software copyright and 1 current patent, etc. In 2021, it was awarded as a high-quality development enterprise of the Internet new business decade, and a trustworthy new business service organization of 2020. Managing 50+ Chinese and foreign famous brands, covering beauty, home appliances, personal care, food and health, home, kitchen and bathroom, mother & infants, accessories, and many other key categories CORPORATE PLANNING Operation service is for brand positioning, product strategy, user experience, channel planning, visual planning, refined operation, membership management, supply chain management, and other integrated e-commerce whole process services. Distribution (B2B\B2C), with a wealth of international brand resources and import and export trade experience, for advantageous integration of resource allocation for Chinese and international brand characteristics and market trends, help Chinese and foreign merchants to achieve global procurement and sales, covering the full range of e-commerce channels of B2B2C / O2O distribution business ecology. Content Business owns Taobao MCN agencies, Taobao store live streaming official certification agency, TikTok China certified agents, and MCN, has covered the Xiaohongshu first-hand 5000+ star influencers resources, 3000+ TikTok China influencers, 1000+ Taobao, Kwai anchors, with the average 200+ monthly operation of live streaming, 20 self-owned incubated IPs, and 50+ cooperation agencies. International Brand General Agent, with the general agency rights of many Chinese and foreign well-known brands, helps brands enter the Chinese and overseas markets, assists brands to establish market recognition and brand influence, and helps them to expand online and offline sales channels. Archives 1 2 3 4 5 CHINA REGULATORIES August 2023 (33) 33 posts July 2023 (87) 87 posts June 2023 (88) 88 posts May 2023 (91) 91 posts April 2023 (75) 75 posts March 2023 (45) 45 posts February 2023 (60) 60 posts January 2023 (56) 56 posts December 2022 (40) 40 posts November 2022 (42) 42 posts October 2022 (92) 92 posts September 2022 (87) 87 posts RECENT ISSUES Subscribe for unlimited readership of the most professional, comprehensive and unbiased articles backed by data. SUBSCRIBE NOW Starting at $8.33 per month if you subscribe a Pro Annual Plan Get 2-Month Free Pro Membership No Credit Card Needed TOP Distributors of Cosmetics and Makeup Products in China CHAILEEDO has collected the top 10 distribtors that have successfully introduced or brought international brands into China market. The analysis includes Company Introduction, Distributor Highlights and Past Sales (Corporate Planning). If you would like to reach to any of the beauty distributor below, you can speak with us and we will bridge you and the distributor. Contact Us Read Now Beauty News Industry News, Broadcast and Breakings Acquire Now Industry Stats In-depth Statistics from all aspects to dig out the sales, up and downs. Download Consumer Research Exclusive service to survey numerous consumers across the country and get the best expected results Download Now Brand Analysis Examine and analyse a brand in details to conclude a report showcasing the desired information Download Now Niche Market Research Study into the niche product market, producing whitepaper helpping business to understand the potential, development of a product and make decisions. Learn More Retail / Distributor Finder Help brand distribute in China. Learn More Cosmetics/ Makeup Compliance Help make your product legal in China LEARN MORE OEM/ODM Manufacturers Know what's trending or find the best possible material / ingredient / product supplier Get the Best of CHAILEEDO

Chaileedo offers complete market analysis and market insights before your business move into China and provides comprehensive assistance during your pre-launched and on-stage marketing activision from content generating to influencer / KOC marketing. Explore What We Can Do For You With the No.1 Beauty Industry Media & Research in China China Market Awaits Get Your Beauty Business Right on the Path to Billions of Consumers with CHAILEEDO Marketing Package. We will approach your products via WeChat, Xiaohongshu, Douyin Content Marketing and Influencer Marketing. Already Doing Business in China? Get the freshest consumer reports or see what's other brands are doing so far. Get Taliored Reports GET INSPIRED CATCH UP THE TRENDS LEARN THE RULES KNOW YOUR CONSUMERS Thinking of Entering the China Market? Read the succeeding stories Download Now Niche Market Research Study into the niche product market, producing whitepaper helpping business to understand the potential, development of a product and make decisions. Learn More Retail / Distributor Finder Help brand distribute in China. Learn More Cosmetics/ Makeup Compliance Help make your product legal in China LEARN MORE OEM/ODM Manufacturers Know what's trending or find the best possible material / ingredient / product supplier Read Now Beauty News Industry News, Broadcast and Breakings Acquire Now Industry Stats In-depth Statistics from all aspects to dig out the sales, up and downs. Download Consumer Research Exclusive service to survey numerous consumers across the country and get the best expected results Download Now Brand Analysis Examine and analyse a brand in details to conclude a report showcasing the desired information China Broadcast (B2B) Platform The Chinese version of Chaileedo, 青眼公众号, WeChat Official Account Broadcast; iqingyan.cn broadcast; Our Reach WeChat Official Account: 500,000 industry practitioners. iqingyan.cn: average MAU 50,000 Our Competitiveness 青眼 WeChat Official Account and iqingyan.cn are the most prominent beauty industry B2B media & research in China to help brands target potential distributors, suppliers, law compliance agents, provide in depeth research, marketing service, content strategies etc... that no other service provider can compete in China. What We Cover For the China broadcast service, Chaileedo covers all localised Chinese content and press writing, and distributes the article on our Chinese platforms including WeChat Official Account, Official Website, and WeChat Mini programme. The placement depends on the agreed payment amount. Content Marketing Services Press Release We provide writing for additional press article writing in a professional manner wether it is for customers or for businesses. Translating / Interpretation We provide professional and licensed (NAATI Chinese/English License) translation services for your documentation and interpretation for online conference/meetings or even phone calls. Thorough Content Strategy We help you localise your Chinese social media post, and manage to update on a weekly or daily basis. Building a Brand Services Social Proof The best and quickest way to build your brand's social proof is via massive social media posts within a short period of time. We have thousands of nano influencers and key opinion leaders/customers to help a brand quickly build exposure with a 3-6 months campaign. Marketing Campaign We help you make and operate your launch campaign throughout the internet. We also have resources offline to help you build a pop store for product testing before you officially enter the Chinese market. Baike (Baidu, Sougo) Starting your own Baike page (like Wikipedia) is a necessary step to building a brand in China. Customers will search on Baidu.com when they see an unfamiliar brand selling.

Chaileedo presents annual Beauty Industry Conference in China every year with more than 20 top brands and guests, 1,000 entreprenuers and practioners attending. CLD once again is holding the biggest Beauty Industry Conference in 2022 in Hangzhou, China. The whole conference is watchable on air at www.chaileedo.com CIIE 2022 Venue Tour, Brands Visiting and Full Explanation with CHAILEEDO Learn More About CIIE 2022 L'Oreal Will Bring Three Beauty "Black Technology" to the CIIE Estee Lauder Participates in CIIE for 4 Consecutive Years Unilever to Promote Sustainable Path in This Year’s CIIE Estee Lauder & L’Oreal & Unilever to Appear in the CIIE SHANGHAI, CHINA | ONLINE TOURING| 07 NOV 2022 English Voiceover Available WATCH NOW Upcoming Events The 5th Chaileedo Beauty Conference - The Spring of Efficacy (Online) Thu, Sep 22 Online Event More info Details Membership Offer The 5th Chaileedo Beauty Conference - The Spring of Efficacy Thu, Sep 22 杭州市 More info Details PAST EVENTS RECAPS CHAILEEDO has held China National Beauty Industry Conference since 2018 and has helped more than 10,000 businesses, companies, factories and firms enrich their market horizons. The first CLD Beauty Conference was held in 2021 and now it's the 5th Conference with an annual topics for beauty companies and participants to discuss about. CHAILEEDO plays an important role in exploring the market and consumer behaviours in order to help the industry sector and brands grow sustainably. A Few Thoughts on Oral Care Yin Kuo, Founder and CEO of Canban The New Oral Care Show Valued at 2.5 billion Chain Trend of Facial Care Fan Wenhua, Founder of Fawa Herb Beauty The New Oral Care Show Valued at 2.5 billion Several Trends on the Online Cosmetics Development Huang Tao, President&CEO of Lily&Beauty A Listed Company that Helps Beauty Brands Sell in China Taking Stock of the Value of the “Inventory” Li Min, Supply Chain Vice President of JALA Cosmetics Co, Ltd. Opening an Era of B2C Operation How to Build a Brand Management Matrix Gao Lang, Founder and CEO of Gao Lang Professional Butler of Overseas Niche Beauty Brands Technology to Help Build China’s Skin Health Ecosystem Guo Zhenyu, Chairman of Botanee Group The Highest Market Capitalization Chinese Cosmetics Company Technology: We’re All at the Starting Line Chen Yuwen, Co-founder of Yatsen The First Chinese Beauty Company Listed in the US Pattern and Trend of Duty Free Channels Song Yiwu, Manager of Duty-Free Channel of Eternal Group A Model of Import Agent Transforming Into a Beauty Omnichannel Brand Management Company How Did L'Oréal Become a Beauty-tech Company Zhao Feng, Chief Information Technology Officer of L'Oréal China The Largest Beauty Company in the World and China Trends of Functional Scalp Care He Xinyi, Brand manager of Vichy The representative brand of active health of L'Oreal Group My Ideas on Good Products and Extraordinary Products HE Tinghua，Founder & CEO of Zhongshang Group The "Invisible Champion" in China's Consumer Goods Operations How does New Retail Store in Beauty Industry Serve for New Consumption Group? Judy, founder and CEO of HAYDON, leader in the new beauty retail store. The innovative beauty retail store benchmark The Barriers to Chinese Original Brands Shan Shuo, the founder of PMPM PMPM: The "Columbus" of the skincare world The scientific communications of P&G in functional skin care Gao Pei, P&G scientific communications P&G: one of the world's largest consumer goods companies The road to breaking the situation of innovative "light cosmetic medicine" Qiqi, founder of BIOLA An innovative brand of affordable aesthetic medical skincare with annual sales of over 100 million In addition to ingredients, efficacy skin care's next selling point Luo Yun, The founder of xianji The innovative brand focus on fresh cosmetics

We need as many influencers to help us promote for the big beauty brands such as L'Oreal, Estee Lauder, etc... NO FEE, NO FEE, NO FEE We DO NOT charge you a penny and we NEVER ask you to provide credit card details. The brand directly pays you if any commission or fee occurred. It is what it is. Countless Free Products We've been working with many big brands and have been their official partner throughout the last decade. They trust us and also trust the resources we provide. Working with us will get you countless free products and some tips if your follower base meets our requirement. Endless Oppourtunity We need thousands of influencer and UGC content every week. So signing up with us will get you to work immediately once you pass our criteria. And you will receive work on a weekly or monthly basis. Extra Quid The brands often provide branded short links for influencers to promote. And of course, we will get your information signed up with your PayPal account. You will receive a commission for every order generated from your link. Working with Big Brands We only work with big beauty brands and help them find the influencers. Shiseido, L'Oreal, Florasis are our clients. You will have greater chance to connect with them and build long term relationship. Social Proof If you have worked with some of the big names, it will get you easier to pitch other brands. You know the importance of social proof, right? SIGN UP Criteria : 1, You must be a content creator on either Instagram, Youtube OR Tik Tok . 2, Followers base: Nano - 1k to 10k on Instagram; 1k to 5k on Youtube; 5k to 25k on Tik Tok; Micro - 11k to 50k on Instagram; 6k to 25k on Youtube; 26k to 100k on Tik Tok; Mid-tier - 51k to 500k on Instagram; 26k to 250k on Youtube; 101k to 500k on Tik Tok; Macro - 501k to 1m on Instagram; 251k to 1m on Youtube; 501k to 1m on Tik Tok; Mega - 1m+ on either Instagram, Youtube, or Tik Tok. 3, Must live in or have a large follower base (50% and above) in the following countries (in combine): United States, United Kingdom, Spain, Australia, Canada, France, Portugal, Belgium, Netherlands, Denmark, Poland, Germany, South Africa, UAE, Saudi Arabia, Qatar, South Korea, Japan, Thailand, Brazil, Singapore, Malaysia, Viet Nam. 4, Must be interested in cosmetics and makeup. 5, You can be any gender as long as you meet the requirements above. 6, You can either charge a reasonable fee or accept product for content (PFC) . We will consider from your follower base, ENR, and charge for every campaign. Our Programmes 01 Brand Public Relation Criteria 500k+ followers on Tiktok/Instagram or 100k+ followers on Youtube Must be in Beauty Niche (tutorial, reviewing, unboxing) What are Your Benefits Free PR Box from selected brands (not a single item but a well-prepared PR Box); No content creation requirement; Permanent 30% off on CBeautyMall.com; Apply Now 02 Brand Ambassadors Criteria 50k+ followers on Tiktok/Instagram; 10k+ Average Video Plays for the past 14 posts. or 10k+ followers on Youtube; 3k+ Average Video Plays for the past 7 videos. Must be in Beauty Niche (tutorial, reviewing, unboxing) What are Your Benefits Free product set from selected brands (a set of products); Social content creation requirement; Permanent 30% off on CBeautyMall.com; Paid work opportunities; Apply Now 03 Crowdtesting Experiencers Criteria 10k+ followers on Tiktok/Instagram; or 3k+ followers on Youtube; Must be in Beauty Niche (tutorial, reviewing, unboxing) What are Your Benefits Free product to choose from Crowdtesting Project, 2 different products max per month; Feedback required (on social media or the product page); Permanent 30% off on CBeautyMall.com; Failure to feedback ONCE will result in the termination of all benefits Apply Now 04 Crowdtesting Testers Criteria 1k+ followers on Tiktok/Instagram; or 1k+ followers on Youtube; Must be in Beauty Niche (tutorial, reviewing, unboxing) What are Your Benefits Free product to choose from Crowdesting Project, 1 product max per month; Feedback required (on social media or the product page); Permanent 20% off on CBeautyMall.com; Failure to feedback ONCE will result in the termination of all benefits. Apply Now 05 C-Beauty Boosters Criteria Everyone Promote CBeautyMall.com What are Your Benefits Dedicated Affiliate Link Through ShareASale; Earn 15% commission on every sale; 60-day attribution; Permanent 10% off on CBeautyMall.com Apply Now Why Working With Us? Be Ambassador for the big names! Apply Now Thanks for Applying! We will contact you once your application is approved! First Name Email Followers Amount I've got a lot of followers Address Your Presence On (Multiple) * Required Instagram Youtube Tik Tok Collaboration Fee for a 15s video (IG/TT); For YTB Influencer, select YTB. Choose an option, US Dollars Social Handles What's Your Favorite Product(s) (Multiple) * Required Perfume / Fragrance Skin Care Colour Makeup (Decorative) Sun Care Sun Tan Oral Care Hair Care Beauty Tool / Makeup Tool Manicuring Shaving All Above All About Us CHAILEEDO Chaileedo is a professional media research company specialised in beauty industry, including cosmetics, toiletries, makeups and personal cares. We help companies to better understand the trends and scientific development in the industry. Meanwhile, we provide market analysis, reports and marketing resources for brands to expand their business in certain regions. Campaign Flow: 1, The brand pitches us and gives us quantities of products to send out to their desired destination/location; 2, We select influencers and hand over your contact to the brand; 3, For PR influencers , the brand will NOT require statistic validation, however, for paid influencers (brand ambassadors) , the brand will proceed with a validation process in terms of fake followers, comments, likes, and so on. 4, The brand will then send out products to your address and you may start content creation within 14 days of receiving the product(s). The brand will provide an affiliate short link for you to promote sales and earn extra commission. The commission will be paid out every fortnight to your preferred payment wallet (Paypal, Venmo, etc...). 5, Once the brand confirms the usage of your content, the influencers will then receive a Content Licensing Contract , you can download the template here. 6, The campaign with you will end in 30 days from content upload. You can either keep content or delete it for good. Please note, you will NOT pay any cents to CHAILEEDO and CHAILEEDO will NOT ask you for any payment details other than for example your Paypal email or Venmo ID.

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