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- Top 10 Most Concerned China Cosmetics Policy | Chaileedo Research
Getting your business into China whether online or offline, being compliant with local regulatory is a must. As you may hear of, China has the strictest regulations and laws in terms of cosmetics, makeup and any other beauty products that involve a direct or indirect contact with human skin or parts. CHAILEEDO has filtered one of the most common questions that many international brands have asked for you to have an insight before you take any action. Read Now Beauty News Industry News, Broadcast and Breakings Acquire Now Industry Stats In-depth Statistics from all aspects to dig out the sales, up and downs. Download Consumer Research Exclusive service to survey numerous consumers across the country and get the best expected results Download Now Brand Analysis Examine and analyse a brand in details to conclude a report showcasing the desired information Download Now Niche Market Research Study into the niche product market, producing whitepaper helpping business to understand the potential, development of a product and make decisions. Learn More Retail / Distributor Finder Help brand distribute in China. Learn More Cosmetics/ Makeup Compliance Help make your product legal in China LEARN MORE OEM/ODM Manufacturers Know what's trending or find the best possible material / ingredient / product supplier Get the Best of CHAILEEDO Top 10 Must-Know Cosmetics Policies Before You Enter China's Market 1. How are cosmetics classified in China? According to the Cosmetic Supervision and Administration Regulation (CSAR), "Cosmetics" herein refers to daily chemical products intended to be applied to the external part of the human body, e.g. skin, hair, nails, lips, mouth, etc., by spreading, spraying or other similar ways for cleansing, protecting, beautifying or grooming purposes. The National Medical Products Administration (NMPA) shall implement classified management of cosmetics and cosmetics ingredients based on the risk assessment, dividing them into special cosmetics and general cosmetics. Special cosmetics are used for hair dying, perming, spot removal and whitening, sun protection, hair loss prevention, and cosmetics claiming new effects. The state implements registration management for special cosmetics and record management for ordinary cosmetics. 2. Is animal testing required before entering the Chinese market? Article 33 of Provisions for Management of Cosmetic Registration and Notification Dossiers states that if the manufacturer of ordinary cosmetics has obtained the production quality management system-related certifications issued by the competent government departments of the country (region), and product safety risk assessment results can fully confirm the safety of the product, the product can be exempted from the submission of toxicological test reports. Except for the following cases: the product claims for infant and child use. the product uses new cosmetic ingredients that are still under safety monitoring. according to the quantitative grading score results, the filer, the responsible person in the territory, and the production enterprise is listed as key regulatory target. This means that products with the qualification of the government authorities in the place of production may be exempt from animal testing. Some countries have previously acted, such as Agence Nationale de Sécurité du Médicament et des Produits de Santé (ANSM) has launched an online certification platform that allows French cosmetics manufacturers to apply for production quality management system qualification certificates through the platform. The UK authorities are also promoting a solution for the issuance of GMP certificates that meet the requirements of NMPA. In the future, more products and brands from these countries are expected to enjoy the new policy of animal testing exemption to enter the Chinese market. 3. What you need to bring your products into China? Article 26 of Provisions for Management of Cosmetic Registration and Notification Dossiers states that the registrant or filer for registration or filing shall submit the following 7 parts of profiles. Cosmetics Registration and Notification Information Form and related information the product name and related information the product formula the product implementation of the standard product labeling samples product inspection reports product safety assessment information 4. What obligations do foreign companies need to fulfill to enter the Chinese market? Article 8 of Administrative Measures on Cosmetics Registration and Notification points out that Overseas registration applicants and notification applicants shall designate an enterprise legal person within the territory of China as the domestic responsible person who shall fulfill the following obligations: 1, Handle registration or notification of cosmetics and new cosmetic ingredients in the name of the registration applicant or notification applicant; 2, Assist the registration applicant or notification applicant in cosmetic adverse reaction monitoring, new cosmetic ingredient safety monitoring and reporting; 3, Assist the registration applicant or notification applicant in recall of cosmetics and new cosmetic ingredients; 4, Assume the corresponding quality and safety responsibilities for cosmetics and new cosmetic ingredients that are put on the domestic market in accordance with the agreement with the registration applicant or notification applicant; 5, Cooperate with the supervision and inspection of the medical products administration departments. 5. What are the requirements for the labeling of cosmetics sold in China? Article 6 of Administrative Provisions on Cosmetics Labeling states that cosmetics should have Chinese labels. Chinese labels should use standard Chinese characters. If the use of other words or symbols, the product sales package should be used on the visible surface of the corresponding explanation of standard Chinese characters, except for Web sites, the names and addresses of foreign companies, and conventional terminology that must use other words. If the product label has the same foreign language registered trademark on more than one visible surface, it can use only one of the visual surfaces of the corresponding explanation in normative Chinese characters. 6. How to determine whether a product is imported into China? (How to determine whether a product belongs to imported products in China?) Article 61 of Administrative Measures on Cosmetics Registration and Notification states that If the last process of cosmetics that contacts the contents is completed domestically, such cosmetics shall be deemed as domestic products; if it is completed overseas, such cosmetics shall be deemed as imported products; if it is completed in Taiwan of China, Hong Kong SAR or Macau SAR, such cosmetics shall be managed by reference to imported products. For products subject to cooperative use or products of combined packaging that are subject to an application for registration or handling of notification under one product name, if the last process that contacts the contents of any dose is completed overseas, such products shall be managed as imported products. 7. What are the registration numbering rules for Chinese cosmetics? After cosmetics or new ingredients have been registered or notified, they shall be numbered according to the following rules: 1. Domestic products: the abbreviation of province, autonomous region or municipality directly under the Central Government+G 妆网备字 + year (four digits) + serial number of products notified in the administrative area this year; 2. Imported products:国妆网备进字 (the abbreviation of the province, autonomous region or municipality directly under the Central Government where the domestic responsible person is located)+year (four digits)+serial number of products notified nationwide this year; 3. Products from Taiwan of China, Hong Kong SAR and Macau SAR: 国妆网备制字 (the abbreviation of province, autonomous region or municipality directly under the Central Government where the domestic responsible person is located)+year (four digits) + serial number of products notified nationwide this year. Numbering rules for registration of special cosmetics: 1. Domestic products:国妆特字+year (four digits)+serial number of products registered this year; 2. Imported products:国妆特进字+year (four digits)+ serial number of products registered this year; 3. Products from Taiwan of China, Hong Kong SAR and Macau SAR:国妆特制字+year (four digits)+serial number of products registered this year. 8. What are the penalties for unqualified cosmetics? Article 60 of Cosmetics Hygiene Supervision Regulations states that the production and operation of cosmetics that do not meet mandatory Chinese national standards, or technical specifications, or do not meet the technical requirements contained in the cosmetic registration, and filing information belongs to an illegal act. If the circumstances are serious, the enterprise is ordered to cease operations and production, and to cancel the record by the record department or to revoke the cosmetic license by the original issuing department. Meanwhile, the Company will be confiscated products and illegal income, can be fined 1 to 3 times the illegal income, and banned from engaging in cosmetics production and operation activities for 10 years. 9. How to determine illegal cosmetics? What are the penalties? More broadly, anyone that does not meet the requirements is illegal Alternative 9. What profiles are required to declare cosmetic ingredients in China? 1. Application form for administrative licensing of new cosmetic ingredients 2. Development report 3. A brief description of the production process and sketch 4. Quality and safety control requirements of raw materials 5. Toxicological safety evaluation information 6. If the agent to declare, should be submitted to the administrative license has been filed in China to declare a copy of the responsible unit authorization and administrative license in China to declare a copy of the responsible unit business license and stamped 7. Other information that may contribute to the administrative license 8. 1 sample for review 10. How long does it take to apply for new raw materials in China? For new raw materials applicable to the filing system, its filers through the NMPA online government service platform of the State Council submit the record information and complete the record. For new raw materials applicable to the registration system, they generally within four months to get results. NMPA will accept the new raw material registration application within 3 business days from the date of application information and forward it to the technical review institutions. The technical review agency should be received from the date of application information within 90 business days to complete the technical review and submitted review comments to the NMPA. And NMPA needs to decide within 20 business days from the date of receipt of the review comments. For the new raw materials that meet the requirements, registration is granted and issued to the new cosmetic ingredients registration certificate; for the new raw materials that do not meet the requirements, registration is rejected, and send a written explanation of the reasons. Getting your business into China whether online or offline, being compliant with local regulatory is a must. As you may hear of, China has the strictest regulations and laws in terms of cosmetics, makeup and any other beauty products that involve a direct or indirect contact with human skin or parts. CHAILEEDO has filtered some of the most concerned questions that many international brands have asked for you to have an insight before you take any action. If you would like to read the regulatory in case studies, subscribe now for as low as $8.33 per month and you will have unlimited access to ALL CHINESE POLICY STUDY . By Chaileedo Research OCTOBER 13, 2022, 12:00AM Pro $19.99 FREE Get 2-Month Free Access to News, Inspiration, China Policy, Market Analysis, Brand Case Studies and more. Cancel Anytime. GET IT NOW RESEARCH / CHINESE POLICY Archives CHINA REGULATORIES RECENT ISSUES Subscribe for unlimited readership of the most professional, comprehensive and unbiased articles backed by data. SUBSCRIBE NOW Starting at $8.33 per month if you subscribe a Pro Annual Plan Get 2-Month Free Pro Membership No Credit Card Needed 1 2 3 4 5 1 2 3 4 5 August 2023 (33) 33 posts July 2023 (87) 87 posts June 2023 (88) 88 posts May 2023 (91) 91 posts April 2023 (75) 75 posts March 2023 (45) 45 posts February 2023 (60) 60 posts January 2023 (56) 56 posts December 2022 (40) 40 posts November 2022 (42) 42 posts October 2022 (92) 92 posts September 2022 (87) 87 posts
- China Eyecare Products Market Report | Chaileedo
More than 70% of women will maintain the habit of purchasing and using eye care products in China. And nearly 50% of consumers prefer to buy eye care products in the range of 200-300 yuan. Lightening dark circles is the main demand for consumers' eye care...... The report shows that the demand for anti-aging and lightening dark circles among young people is gradually increasing, driving the market scale of China's eye care products industry to grow from 11.68 billion yuan in 2014 to 31.18 billion yuan in 2021, with a compound annual growth rate of 15.1%. As eye care products become more refined and specialized, the frequency of use by consumers and the repurchase rate rise, promoting the eye care market size to maintain a steady growth trend and is expected to exceed 39.04 billion yuan by 2023. The report also shows that more than 70% of women will maintain the habit of purchasing and using eye care products. And nearly 50% of consumers prefer to buy eye care products in the range of 200-300 yuan. Lightening dark circles is the main demand for consumers' eye care...... Buy this Report More than 70% of women will maintain the habit of purchasing and using eye care products Get a Free Sample Do you know that the market scale for eye cream is the largest in China? The report shows that in terms of product form, eye care products are mainly divided into four categories: eye cream, eye essence, eye mask, and eye gel, and can be functionally divided into moisturizing, firming, anti-aging and anti-allergy types. In the past year, the eye cream market was the largest and most mature of the major eye care categories, reaching 73% of the turnover, and has maintained a relatively stable growth trend. Content of the Report Chap.1 Eye Care Market Definition and Classification of Eye Care Products Analysis on Efficacy and Ingredients of Eye Care Market Size of Eye Care Chap. 2 Recent Trends Percentageof Recorded EyeCareProductsamong Cosmetics Search Trends Online Chap. 3 Insight the Trend of Consumer Market Consumption among categories Online Sales among Offline Channels Analysis on Hit Eye Care Products Chap. 4 Consumer Demand and Consumer Buying Behavior Consumer Demand and Consumer Buying Behavior The popularity of EyeCare Needs to be Spread Removing Dark Circles is the Main Demand of EyeCare and the Difference in Efficacy Preference of Different Groups is Obvious Efficacy and Ingredients are the Main Factors of Buying and Chinese Brands Increases Obviously Consumer Opinions and Suggestions Chap 5. Future Development of Eye Care "ALL IN ONE" to Meet the Multiple Demand and Provide New Innovation for Eye Care Brands Eye Care Changes to Delicacy Categories and Crowds Focus on Ingredients and R&D Using the Power of Science to Enhance Brand Strength Release Eye Care Market Potential by Promotion for Increasing Brand's Revenue China's eye care market size to maintain a steady growth trend Book a Free Demo Not Sure if This Report Suits You? Book a 30-min Demo with Hustle Free *Subscribe to Enterprice Membership to access all full reports for FREE *Subscribe to Professional Membership to access all full reports for 90% OFF The report indicates that the Tmall/Taobao and the Tikyok China platform are dominated by sales of Chinese eye care products, while the JD platform is occupied by overseas brands. In terms of categories, eye cream, eye essence, and eye mask all made the list, and the market maturity of eye cream is much higher than other categories, and as for price, the high-end line of the eye care market is mainly occupied by Estee Lauder, Lancome, and L'Oreal. The competitive pattern of the eye care market in the past year is similar to the previous and there are also breakthroughs. The similarity lies in the fact that the top brands are still firmly dominated by the 3 giants of Estee Lauder, Lancome, and L'Oreal, and the Chinese old-school brand Marubi and the newcomer UNISKIN, which stood out last year, still maintain their strengths. The difference is that in the first quarter of 2022 the eye care industry CR10 (the sum of the market share of the top 10 companies) reached 44%, of which Proya, Sushuo Meili, BioMESO and other Chinese brands with top-selling products out of the circle one after another, accelerating the concentration of the industry. In terms of offline channels, from July 2021 to June 2022, the eye care products from the CS channel sold a total of 2.199 million units, with a monthly average sales volume of 183,300 units. Among the period, with the highest sales amount of 230,000 units in November 2021 and the lowest in February 2022 with only 149,000 units. From the aspect of sales revenue, total sales in the past year were 330 million yuan, with average monthly sales of around 27.5 million yuan. Corresponding to the sales amount was the highest sales revenue in November 2021, which amounted to 34.45 million yuan. Eye Care Products in China have more excellent potential for Development Although the eye care market is still dominated by overseas brands, Chinese brands have made significant efforts in this area in recent years, with 36% of consumers more willing to purchase Chinese eye care products. The creation of representative products for eye care brands is self-evident, very professional and technological products can enhance the brand's recognition among consumers, and differentiated product positioning can bring a long momentum for brand development. Other Niche Reports 2022 MARKET REPORT ON UNISEX BEAUTY 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON CLEAN BEAUTY 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON OIL SKINCARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON EYE CARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON MOISTURIZING SKIN CARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON PERFUME PRODUCT 2022 Chaileedo Report Read Now The Market scale for eye cream is the largest High-end lines market are occupied by international brands From the point of view of the consumers who participated in the research, the demand for eye care is still dominated by women, with 62% of the consumers surveyed being female and 38% male. From the age distribution, the 90s generation is the largest users of eye care, and the 00s generation is growing fast. The report shows that current consumers have a low awareness of eye care products, with only 66% of consumers having used eye care products, much lower than the popularity of facial care products such as lotions and essences. By gender, more than 70% of women will maintain the habit of buying and using eye care products, and women in first-tier cities are more aware of eye care skincare and have a higher relative purchase penetration rate. Thirty percent of consumers have not used eye care products Continue Reading Download Now Already an Enterprise Member?
- 2023 Q2 China's Cosmetics Trend Report | Chaileedo Research
The report covers various aspects of the industry, including sales situation, government policies, capital dynamics, top enterprise dynamics, and marketing strategies. It also predicts new trends for the second quarter of 2023 that could impact the industry in China and beyond. The Chinese cosmetics market is set for a resurgence, with several trends highlighted in the "China Cosmetics Trend Report (Second Quarter 2023)" conducted by Chaileedo Research. Despite a slow start to the year with declines in promotion and import amounts, the beauty market in Q1 2023 stands at 222.144 billion yuan, growing by 7.95% YoY. This was led by domestic brands, despite the challenges faced by major e-commerce platforms like Tmall and JD.com. Five key trends were identified for the beauty market's recovery: Increased R&D investment: Many companies are investing heavily in R&D, reaping benefits in the form of improved product sales. The Bettany Group and Shanghai Jahwa United are cited as examples of companies benefiting from R&D efforts. Policy incentives for French cosmetics: With a joint statement from China and France indicating fair competition for cosmetic businesses, French cosmetics are anticipated to see significant growth. The rise of the "Morning P, Night R" regimen: With the need for sensitive skin-friendly and anti-aging benefits, this new skincare routine is predicted to surge, attracting brands like Herborist and Yuze. Adoption of the "Metaverse": International brands like Givenchy and Clinique have already launched Metaverse products, and Chinese companies are following suit. Brands are leveraging virtual characters, anticipating a potential Metaverse market size of 126.35 billion yuan by 2027. Enhanced sun protection and anti-photoaging: Consumer demand for advanced sunscreen products, particularly those with anti-photoaging properties, is intensifying. Interestingly, investment in the cosmetics industry has slowed down as investors wait for more promising brands. The sectors that still attract substantial investment are medical aesthetics and raw material-related enterprises. Synthetic biology, in particular, is a popular choice for investment. Overall, the Chinese cosmetics market is adopting a more cautious stance, but gradual recovery is expected. Brands investing in technology, patented technologies, and exclusive ingredients are positioned to break through the market. Download to learn 1. The top 10 global cosmetics companies for 2022 have been announced, and the top three positions are essentially set. 2. The report identifies three trends in the cosmetics market: the start of an R&D arms race, increased investment by foreign companies in the Chinese market, and strong demand for talent within the L'Oreal group. 3. The report discusses how government policies are affecting the beauty industry in China, including new regulations on product safety and labeling. 4. The report highlights new marketing strategies being used by top cosmetics companies, such as influencer marketing and personalized product recommendations. 5. The report predicts that natural and organic products will continue to be a major trend in the cosmetics industry, driven by consumer demand for sustainable and eco-friendly products. If you would like to acquire Niche Market Report for beauty products for up to 90% off, subscribe now for as low as $8.33 per month. By Chaileedo Research MAY 19, 2023, 12:00 AM This report is Pro Member (yearly) Free China Cosmetics Trends Report 2023 Q2 DOWNLOAD THE CHINA COSMETICS TRENDS REPORT 2023 Q2 Enter Your Email DOWNLOAD Your are enlist, we will send you the report ASAP. 1. Sales situation of cosmetics market in China 2. Government policies affecting the beauty industry in China 3. Capital dynamics and investment trends in the cosmetics market 4. Top enterprise dynamics and marketing strategies used by leading cosmetics companies 5. New trends predicted for the second quarter of 2023, including natural and organic products, R&D arms race, and increased investment by foreign companies in the Chinese market. Key Stats to learn RESEARCH / SEASONAL CONSUMER REPORT Archives 1 2 3 4 5 CHINA REGULATORIES August 2023 (33) 33 posts July 2023 (87) 87 posts June 2023 (88) 88 posts May 2023 (91) 91 posts April 2023 (75) 75 posts March 2023 (45) 45 posts February 2023 (60) 60 posts January 2023 (56) 56 posts December 2022 (40) 40 posts November 2022 (42) 42 posts October 2022 (92) 92 posts September 2022 (87) 87 posts RECENT ISSUES 1 2 3 4 5 Subscribe for unlimited readership of the most professional, comprehensive and unbiased articles backed by data. SUBSCRIBE NOW Starting at $8.33 per month if you subscribe a Pro Annual Plan Get 14-day Free Trial, No Credit Card Needed Read Now Beauty News Industry News, Broadcast and Breakings Acquire Now Industry Stats In-depth Statistics from all aspects to dig out the sales, up and downs. Download Consumer Research Exclusive service to survey numerous consumers across the country and get the best expected results Download Now Brand Analysis Examine and analyse a brand in details to conclude a report showcasing the desired information Download Now Niche Market Research Study into the niche product market, producing whitepaper helpping business to understand the potential, development of a product and make decisions. Learn More Retail / Distributor Finder Help brand distribute in China. Learn More Cosmetics/ Makeup Compliance Help make your product legal in China LEARN MORE OEM/ODM Manufacturers Know what's trending or find the best possible material / ingredient / product supplier Get the Best of CHAILEEDO
- China Hydrating and Moisturizing Market Report | Chaileedo
40% of consumers prefer to buy local Chinese hydration products. And the offline hydration production market shows a prosperous scene on the surface, but in essence, competition has intensified and serious homogenization issues. Many new brands choose a large single product strategy, taking into account diversified marketing. The report shows that, in 2021, the market share of hydrating and moisturizing cosmetics reached 68%, with an annual growth rate of over 12%, and the retail scale of the Chinese hydration and moisturizing market has exceeded 89 billion yuan (about $13.013 billion). With the increase in the size of the cosmetics market, the market scale of the hydration and moisturizing category is bound to usher in a new quantum. The report shows that more than 40% of consumers prefer to buy local Chinese hydration products. And the offline hydration production market shows a prosperous scene on the surface, but in essence, competition has intensified and serious homogenization issues. Many new brands choose a large single product strategy, taking into account diversified marketing. From the research on consumers' recent causes of skin dehydration, dryness and peeling, it is found that 70% are due to weather, and personal work and rest reasons also account for a large proportion, which shows that skin hydration and moisturizing are a long-term care process. Get 90% Off of CLD Report With a Professional Plan Subscribe Now Out of Stock Get a Free Sample Do you know that New brands become the new highlight of consumption More than 40% of consumers prefer to buy local Chinese hydration products According to the report, international and local Chinese brands are evenly matched in the market share of hydrating skin care products, with more than 40% of consumers preferring to buy local Chinese hydrating products. From the brands of hydration products that consumers have used, it was found that CHANDO ranked first with 44%, followed by L'Oreal, and Proya and OSM ranked third and fourth respectively. In addition to the brands listed, consumers have also used hydration products from brands including Pechoin, Hanajirushi, Freda, Sulwhasoo, OLAY, Herborist, and Winona. Content of the Report Chap.1 Overview of Moisturizing Market Definition&Development Course Main Moisturizing Ingredients Market Scale Filing of Moisturizing Efficacy Chap. 2 Trends and Sales Online Baidu Index Trends on Xiaohongshu Online Sales Chap. 3 The layout of Moisturizing Products on CS Channel Overview of Sales Data of Moisturizing Category on CS channels Breakdown of data by brand Analysis on Moisturizing Category in Cosmetics Stores Chap. 4 Marketing Analysis on Moisturizing Brands Brand Positioning Hot Moisturizing Products Operation of Brands Chap 5. Consumer Demand and Consumer Buying Behavior Sampling Portrait High Popularity of Moisturizing Products Demand Analysis Preference Analysis Chap 6. Future Development of Moisturizing Category Significant up in Heat Moisturizing Filing under New "Refinement" more Competitive, Consumer Upgrading to Drive New Growth Offline Channels to "Homogenization", Brand to Help Stores to Improve Performance Adopt Star Single Product Strategy Taking into Account Diversified Marketing The market scale of the hydration and moisturizing category is bound to usher in a new quantum Book a Free Demo Not Sure if This Report Suits You? Book a 30-min demo with Hustle Free! *Subscribe to Enterprice Membership to access all full reports for FREE *Subscribe to Professional Membership to access all full reports for 90% OFF Diversified marketing, new brands become new highlights Under the large single product strategy, brands mostly choose to concentrate resources to make a high potential SKU into a pop-up product, followed by the company's products from 1 to N, with new customers overlapping the continuous cognitive renewal and repurchase of old customers, driving the growth of the entire brand. As brands and channels enhance consumer education and consumer awareness of independent consumption, hydration products will undoubtedly become more normalized in consumer skincare activities. Other Niche Reports 2022 MARKET REPORT ON UNISEX BEAUTY 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON CLEAN BEAUTY 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON OIL SKINCARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON EYE CARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON MOISTURIZING SKIN CARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON PERFUME PRODUCT 2022 Chaileedo Report Read Now 40% of consumers tend to buy local Chinese brands The offline channel "homogenization" issue is serious In the first quarter of 2022, offline consumption was curbed by the recurring pandemic across China, and sales amount and sales revenue of the hydrating and moisturizing category in the offline channel declined. Specifically, sales revenue of hydrating and moisturizing products in the first quarter of 2022 were 190 million yuan (approximately $27.78 million) and sales units reached 3.976 million, both less than half of that in the first and second quarter of 2021. The report shows that 15% of the stores prefer to maintain the current hydration product structure, not to consider the introduction of new products. Also, there are a number of stores on the fence, not yet sure of the introduction plan. The stores that are already planning to introduce new hydration and moisturizing products have their eyes on the essence and original liquid. Continue Reading Download Now Already an Enterprise Member?
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- CTP | Chaileedo
Crowdtesting Chaileedo are proud to introduce the world's first cosmetic crowd-testing project (CTP) - allowing you to test out the newest products for free! All you need to do is to sign up from our website, receive a free product and provide your honest feedback for the product with at least 100 words by leaving a review on social media or our review box. Don't forget to use the hashtags #ChaileedoCTP #Chaileedo #Crowdtesting #cbeauty! Let us know what you think and make your opinion heard! Don't miss out on this amazing opportunity to be part of the revolutionary way of testing cosmetics. CTP Projects are ships-free and no-return For every influencer, you can only redeem ONE (set) of each product . Multiple orders of one product or Multiple same product(s) in one order may result in a permanent ban from our projects. CTP Privacy Policy Let's Get Started Step 1: Validate Your Social Profile Step 2: Choose the Product You Want to Test Quick View CTP COLORROSE Velvet Matte Slim Tube Lipstick Out of stock Quick View CTP SKINAWAKE ANTI-UV Hydrating Isolation Set Out of stock Quick View CTP COLORROSE 12 Color Embossed Eyeshadow Palette Out of stock Quick View CTP MORCANCOS Intense Fine Oil Control Set Out of stock Quick View CTP HELILY De-age Moisturizing Set Out of stock Quick View CTP CAILE Dandruff Relief Shampoo Out of stock Step 4: Test the Product, Give us Honest Review You MUST submit an Honest Review within 7 days of arrival either on our product page or on your social media with tags of @Chaileedo #cbeauty #CTProject #BrandName Otherwise, you will be removed and blocked from entering any future campaigns. Successful participants will be first notified to secure future CTP products. Step 3: Wait for Your Product to Arrive Step 5: Stay Tuned for the Next Campaign or Try other Product CTP Disclaimer: All products listed here belong to their original brands and Chaileedo is authorized by the brands to initiate the test. The products may not be suitable for all skin types or people. You may be subject to any risks in participating in the projects.
- Chinese Beauty Policy | Chaileedo
Learn the hard-to-understand Chinese beauty policy from our policy expert. Avoid high-paying fines and get onto the shortcuts! Get Access to Policy Breakdowns With Chaileedo Business Professional Plan or Enterprise Plan from as low as $8.33 / mo When you subscribe a Professional Plan and billed annually. Compare Plans The cosmetics industry is a fast-growing sector, with China's cosmetics market set to move into the 10,000 billion yuan ($1,500 billion) range with a CAGR of 10% + , and is about to become the world's biggest cosmetics market with the world's TOP 10 cosmetics companies all doing business in China. And North Asia Market, where China is located, is now the biggest market for L'Oreal Group, the world's largest beauty company. WHY You need to know this? All activities related to the manufacture and operation of cosmetics in China are subject to the "Regulations on the Supervision and Administration of Cosmetics" (commonly known as the "Basic Law" of the beauty industry) and its accompanying regulations. The "Basic Law" came into force on January 1, 2021, and the Cosmetics Sanitary Supervision Regulations will be repealed at the same time. The purpose of the Regulations is to regulate the production and operation of cosmetics in China, strengthen the supervision and management of cosmetics, ensure the quality and safety of cosmetics, protect the health of consumers, and promote the healthy development of China's cosmetics industry. Any violation of the provisions of the Regulations on the Supervision and Administration of Cosmetics will affect the reputation and business of the company or brand involved within China. WHO needs to know this? If you are an overseas cosmetic practitioner or business owners , you must understand and comply with Chinese cosmetic laws and policies before entering China. This applies to every company and practitioner, and CHAILEEDO is the most professional source of intelligence here to provide the most accurate understanding of every single policy. WHY Choose CHAILEEDO CHAILEEDO 's editorial team has been in China's beauty industry for over 16 years, enough to understand the key points of policies and changes in China's beauty market. We will interpret the current policies and changes from all aspects of filing, registration, promotion, marketing and production to ensure timely, professional and accurate. THE FACT - China Beauty Market Recent Breakdowns CHINESE POLICY 8/9/23 Baby & Child Skincare: A New Emerging Field in the Chinese Market Read More NEWS 6/5/23 New Rules for China Cosmetics and New Raw Materials Registration are Updated Read More CHINESE POLICY 5/30/23 In China, These Products are not Classified as Cosmetics Read More CHINESE POLICY 5/25/23 Recombinant Collagen Expect to See Booming Development in China Read More All Policy Breakdowns 1 2 3 4 5
- China Perfume Product Market Report | Chaileedo
Chinese perfume brands cover 56% of the consumer market, and fragrance products in China ushered in the rapid development of the industry. The international giants enter the Chinese market, Chinese brands should pay attention to traditional oriental scents. Chinese perfume brands cover 56% of the consumer market Get Free Sample Not Sure if This Report Suits You? Book a 30-min Demo with Hustle Free! *Subscribe to Enterprice Membership to access all full reports for FREE *Subscribe to Professional Membership to access all full reports for 90% OFF RESEARCH / NICHE MARKET REPORT 2022 Market Report on Perfume Products in China The perfume and fragrance market is a growing sector in China as the economic level and individual wealth increase. Chinese are using perfumes in more situations. This report highlights the overall fragrance market, trends of the market, leading brands, consumer behaviour and prediction of future development for this niche market. If you would like to receive a sample report, subscribe now for a full overview. By Chaileedo Research SEPTEMBER 10, 2022, 12:00AM Continue Reading Download Now Already an Enterprise Member? Content of the Report Chap.1 Fragrance Market History of Fragrance and Main Notes Overview of Market Size Chap. 2 Trends on Fragrance Market Hedonic onBeauty Economy Grow and Fragrance Market Burst Strategy of High-Growth Brands Chap. 3 Marketing of Brands Online Channels Offline Channels Chap. 4 Consumer Demand and Consumer Buying Behavior Sampling Portrait Demand Analysis Buying Preference Suggestion to Consumers Summaryon ResearchofConsumers Chap 5. Future Development Reach to Consumer's Mind in Multiple Aspects to Create Emotional Resonance Brands should Explore Diversified Demand of Fragrances Chinese Brands should Focus on Traditional Oriental Fragrance Offline Experience Boosts Consumer-Brand Relationships Chinese perfume brands cover 56% of the consumer market, and international brands are entering in succession According to the report, the Chinese perfume market is expected to grow at a CAGR of 22.5% during 2021-2025, far exceeding the global perfume market's CAGR of 7%. The scale of the Chinese perfume market is projected to reach 16.9 billion yuan in 2022, and by 2025, its retail sales revenue of it is expected to achieve 30 billion yuan, which is hopefully to become the second largest market in the world. The report also shows that Chinese perfume brands cover 56% of the consumer market, and fragrance products in China ushered in the rapid development of the industry. The international giants enter the Chinese market, Chinese brands should pay attention to traditional oriental scents. Chinese perfume brands cover 56% of the consumer market The proportion of perfumes used on important occasions is over 60% According to the report, only under 6% of consumers never use perfume. In addition, nearly 6% of them use perfume more than once a day, and the rest of the frequency range is relatively evenly distributed. In terms of usage scenarios, the proportion of perfumes used on important occasions such as dinner banquets is over 60%, and the proportion when receiving special people also reaches 54%. And most consumers believe that perfume is a "self-pleasing" product, the use of perfume can improve the quality of life. The perfume market is heating up as the self-pleasing economy grows According to the report, With the improvement of living standards and consumption-ability of residents, the ability and demand for self-pleasing consumption are also rising, and the perfume market as a self-pleasing consumption has also exploded. In Xiaohongshu, the topic of "perfume" has more than 157 million views, and the number of views of "perfume sharing" has also reached 156 million times. In Tiktok China, the play volume of the topic of "perfume" has exceeded 13.5 billion times, and that of the topic of "perfume complex" is also nearly 1.3 billion times. In the online channel, sales vary by platform. In Tiktok China, pricing within 100 yuan is more popular, and Chinese perfume brands are welcomed on the platform. The market share of international big brand perfumes on Tiktok China is not considered high, which provides Chinese brands and niche imported perfume brands more room for development. Detach from the fierce competition of the Ali system-related and JD platforms where big brands are entered, Chinese perfume brands have found a new market growth point in Live broadcast of Tiktok China. In addition, the sales of perfume products in Kwai mainly rely on the head anchor. And recommended marketing of well-known international brands of perfume is more popular in Xiaohongshu. Imported brands to enter the traditional oriental incense market According to the report, In the past two years, international beauty and investment groups have received frequent attention to investment and financing of fragrance brands. In 2021, LVMH acquired the French luxury perfume brand Buly 1803. And this year, Puig, which owns well-known perfume brands such as Penhaligon's and L'Artisan Parfumeur, has once again made an effort to acquire the Swedish fragrance brand Byredo. Data show that only LVMH, Chanel, Coty, L'Oreal, and Estee Lauder Group's perfume brands occupy nearly 60% of the Chinese perfume market, the international big brands are still the mainstream of the Chinese consumer market. Archives ALL REPORTS RECENT ISSUES Subscribe for unlimited readership of the most professional, comprehensive and unbiased articles backed by data. SUBSCRIBE NOW Starting at $8.33 per month if you subscribe a Pro Annual Plan Get 2-Month Free Pro Membership No Credit Card Needed 1 2 3 4 5 August 2023 (33) 33 posts July 2023 (87) 87 posts June 2023 (88) 88 posts May 2023 (91) 91 posts April 2023 (75) 75 posts March 2023 (45) 45 posts February 2023 (60) 60 posts January 2023 (56) 56 posts December 2022 (40) 40 posts November 2022 (42) 42 posts October 2022 (92) 92 posts September 2022 (87) 87 posts 2022 MARKET REPORT ON UNISEX BEAUTY 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON CLEAN BEAUTY 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON OIL SKINCARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON EYE CARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON MOISTURIZING SKIN CARE PRODUCT 2022 Chaileedo Report Read Now 2022 MARKET REPORT ON PERFUME PRODUCT 2022 Chaileedo Report Read Now
- Top China Beauty Distributors | Chaileedo Partner
CHAILEEDO has collected the top 10 distribtors that have successfully introduced or brought international brands into China market. The analysis includes Company Introduction, Distributor Highlights and Past Sales (Corporate Planning). If you would like to reach to any of the beauty distributor below, you can speak with us and we will bridge you and the distributor. SERVICE / RETAILERS & DISTRIBUTORS Photo: COTY X LILY & BEAUTY Strategic Meeting LILY & BEAUTY Lily&Beauty is a Chinese cosmetics network retail service provider. The company's e-tailing service partner brands are mainly international beauty brands, including Amore Pacific Group, LG Group, Pierre Fabre Group, Kanebo Group, Henkel Group, Coty Group, etc. As of June 30, 2021, the Company has entered into partnerships with more than 60 brands, including Sulwhasoo, Avène, Hoo, Schwarzkopf, Free Plus, and Erno Laszlo, etc. The Company has leveraged its years of experience in online operations and incubated its own beauty brands, such as Meiyitang. Distributor Highlight Top 15 of the Comprehensive Competitiveness List of Chinese Brand E-Commerce Service Providers in Hi-2020 released by iiMedia Ranking; Alikey's Red List of FMCG services; Tmall Six-Star Service Provider; Tmall Digital Brand Power Pioneer Ecology. and so on... Past Sales Net profit attributable to shareholders of the listed company from 2014 to 2020 always maintained double-digit growth, showing long-term steady growth. In 2021, Lily&Beauty's annual revenue was 4.155 billion yuan, which dropped 9.67% year-on-year, although revenue declined significantly, net profit attributable to shareholders of the listed company was 411 million yuan, up 20.99% year-on-year. In the first half of 2022, the operating revenue of Lily&Beauty was 1.557 billion yuan, which declined 16.11% year-on-year. During the 618 promotion in 2022, several brands and stores achieved a turnover of over 100 million yuan. Photo: ONE CHANCE listed ONE CHANCE Established in April 2012, and initiated by Hangzhou WinChange Management Co which is an e-commerce service provider focused on the FMCG vertical. In 2019, ONE CHANCE was successfully listed and became the first Chinese e-commerce service provider on A-share. At present, the company has cooperated and carried out long-term and in-depth e-commerce cooperation with famous enterprises domestically and overseas, such as P&G Group, Pechoin Group, Elizabeth Arden Company, Amore Pacific Group, AUPRES under Shiseido, Japan, Mao Gepin, Pop Mart, Mengniu Group, Yanker Shop Food, etc. Distributor Highlights Top 15 of the Comprehensive Competitiveness List of Chinese Brand E-Commerce Service Providers in 2021 released by iiMedia Rankin PAST SALES In 2021, ONE CHANCE's revenue was 1.135 billion yuan, down 16.23% year-on-year, and the net profit attributable to shareholders of the listed company was 327 million yuan, an increase of 5.48% year-on-year. Semi-annual revenue of 632 million yuan in 2022, up 30.04% year-on-year, and net profit attributable to shareholders of the listed company of 105 million yuan, decreased 17.02% year-on-year PHOTO:Golong x PVG Strategic Partnership GOLONG Established on December 23, 2015, and focuses on brand cultivation and brand asset management of new overseas beauty brands. It enriches the group's brand portfolio through R&D, acquisitions and investments. With subsidiaries in Hong Kong, Japan, South Korea, Spain, France, and an office in the United States, Kolong has integrated global supply chain resources to achieve globalization of R&D, production, warehousing, and transportation. Golong Holding has reached cooperation with more than 40 brands from South Korea, Japan, Spain, France, Italy, and other countries and regions, covering beauty, color cosmetics, pharmaceuticals, beauty, health care, and other categories, building a brand incubation system with overseas selection, cross-border supply chain, omni-channel sales, and big data support and opening a fast track for imported niche skincare brands to enter the Chinese market. Distributor Highlights On July 24, 2020, it was awarded the 2020 China New Economy Quasi-unicorn Vertical List Enterprise Services Top 45 released by iiMedia Ranking. CORPORATE PLANNING The business scope covers brand management, brand operation, domestic distribution, overseas distribution, cross-border e-commerce, and other businesses. Golong has achieved brand autonomy through acquisition and equity participation and is now investing more in R&D, such as acquiring foreign laboratories and doing applied R&D with overseas scientists. PHOTO: CHUANXI CEO CHUANXI Founded in 2016, Hangzhou Chuanxi Technology Co., Ltd. is a digital brand operation and management service provider focusing on the beauty field. It specializes in the integration of cosmetic channels, brand promotion, and offline product design. The business currently covered is mainly in the beauty range, which has covered many offline sales outlets, at the same time, it also has mature resources and teams for operating distribution in offline supermarkets, KA, department stores, modern channels, and convenience stores, intending to build a bridge between beauty brands and terminals and help brands choose more high-quality channel resources. The brands served include Japan Honey personal care, Japan Nice & Quick, Japan MakuQi egg white mask, UK modish jasmine personal care, Thailand RAY mask, Thailand Anna bella mask, South Korea Amortals makeup egg, South Korea GIK, etc. Distributor Highlights The Japan & HONEY, United Kingdom MODISH JASMINE, Japan CUSTOM NO.THREE, Japan NICE & QUICK, South Korea AMORTALS, and other quality brands that Chuanxi manages and operates independently have become the leader and benchmark brands in their respective categories. CORPORATE PLANNING With 40,000+ physical stores in 30 provincial administrative regions, including CS, KA, fast fashion department stores, supermarket chains, and other mainstream distribution channels, and covering more than 5,000 Ali-related A stores, and mature operation teams and distribution resources in secondary e-commerce platforms such as JD and Suning, Chuanxi pioneered the domestic online and offline TP operation service model for imported products, which helps complete the brand closure loop from 0 to 1 in the Chinese market by integrating the upstream and downstream resources of brands and retailers. PHOTO: RUOYUCHEN Company RUOYUCHEN Guangzhou Ruoyuchen Tech. Co.Ltd. was established in Guangzhou in 2011, is an integrated e-commerce service provider for global quality consumer brands, dedicated to exploring online growth opportunities for brands across the entire life cycle, solving business problems, and helping their online business grow healthily and sustainably through digital services across the chain, channels, and scenarios.. Notable Clients: Swisse, Pampers, Centrum, Bayer, Mead Johnson, Selsun, Free, McDonald's Distributor Highlights Top 15 of the Comprehensive Competitiveness List of Chinese Brand E-Commerce Service Providers 2021 A'DESIGN AWARD Tmall Five-Star Service Provider China Cosmetics BlueRose Award 2021 Global New Economy Excellence Award 6th Golden Orange Award for the high-quality development of listed companies PAST SALES In 2021, Ruoyuchen’s annual operating income is 1.288 billion yuan, an increase of 13.38%, and the net profit attributable to the parent company is 29 million yuan, a decrease of 67.42%, year-on-year. In the first half of 2022, the operating revenue reached 535 million yuan, which declined 10.54% year-on-year, and the net profit attributable to the parent company was 9 million yuan, which dropped 77.5% year-on-year. PHOTO" CEO of AUSTASIA AUSTASIA Guangzhou Austasia Cosmetics Co., Ltd. was established in 1999 and is a subsidiary of Austasia Enterprises (Australia) Holdings Limited, headquartered in Guangzhou. At present, it is the agent of the following brands: ALBION from Japan, BIOLINE JATÒ from Italy, MARIANNEBOLLE from Japan, UNIQUE BF from Switzerland, ODELE, Dr. Recella from Japan, ARSOA from Japan, REVEEL from Germany, KUNSHANGLI from Thailand, DONNA CHANG from Thailand, Kim Paris elravie from South Korea, THREE, ITRIM, and FIVEISM from Japan. Austasia has a professional education system, high-quality products, and perfect service. Distributor Highlights Distributing brands: Albion Bioline Unique BF Reveel Mariannebolle Three ITRIM FIVEISM x THREE DR Dr.Recella ATZEN DONNA CHANG ARSOA elravie Kim Paris ODELE Mary Cohr Quing The KIBI Grlay 2050'S IHC Health Center Repacell Germany ananne CORPORATE PLANNING The business scope of Austasia has been extended to beauty and skincare products, color cosmetics, beauty instruments, health food, organic beauty products, boutique regular stores, SPA beauty clubs, and fitness clubs. Cooperation channels include: boutiques, beauty salons, Tmall operations, live streaming sales, road shows, BA in-store services, team training, etc., providing comprehensive brand services to the market. PHOTO: Distributing Brands of Meidd MEIDD Founded in 2014, Meidd Technology (Shenzhen) Co., Ltd.(former Yolipai) is an industrial Internet service company focusing on the cosmetics industry. It adheres to the mission of "making beauty retail simpler", and helps offline cosmetics stores solve the problems of store management (field), membership operation (person), and merchandise procurement (goods) in a one-stop manner through Meidd-beauty chain ERP system, Meidd-mobile marketing tools, and Meidd-intelligent supply chain to complete the integration of online and offline people and provide a better shopping experience for customers. In the past 8 years since its establishment, Meidd has been insisting on being a third-party platform, serving the cosmetic industry, and safeguarding the interests of end stores. As an innovator in the cosmetic retail industry, it has served more than 35,000 offline cosmetic stores, covering over 150 million consumers in 31 provinces and 252 cities nationwide. Distributing Highlights 2017.03 Awarded WeChat Pay Partner Conference - Industry Innovation Award by WeChat Pay 2017.05 Executive Vice Chairman Corporate of the 22nd China Cosmetics Retail Conference 2017.07 Won "China Cosmetics Blue Rose Award - Retail Intelligence of the Year" by Cosmetic Observer 2017.10 Won the "2017 CBE Business Alliance Special Cooperation Company Award " 2018.03 Awarded "WeChat Pay Partner Conference - Operational Excellence Award" by WeChat Pay 2018.09 Awarded "China Beauty Expo Business Alliance Partner" 2019.03 Awarded "Excellent Case of Beauty Industry" by WeChat Pay CORPORATE PLANNING Tools, operations, resources one-stop upgrade services. Products and services include: Meidd - beauty chain ERP system, Meidd - mobile marketing tools, Meidd - intelligent supply chain PHOTO: HQ of S'Young S'YOUNG Founded in November 2012, S’young Group Co., Ltd (abbreviated as S’young) is a technology-based enterprise with R&D-enabled products and digitally-enabled organizations and is a new consumer beauty brand enterprise with its own brand as the core and dual business driven by its own brand and agency brand. On February 8, 2018, it officially listed in A shares, the first Chinese IPO e-commerce shares, with stock code: 300740, securities abbreviation: S’young shares. Distributor Highlights It has participated in the formulation of 12 national industry standards 200 national patents, developed 10 unique raw materials, more than 58 million consumers, supporting 10 million daily orders processing capacity, Governor's Quality Nomination Award National High-tech Enterprise Provincial Enterprise Technology Center awarded by the China National Accreditation Service (CNAS). National E-commerce Demonstration Enterprise First National Digital Business Enterprise Key Enterprise of Mobile Internet in Hunan Province PAST SALES In 2021, the annual revenue of S’young was 5.018 billion yuan, an increase of 34.86% year-on-year, and the net profit attributable to the parent company was 236 million yuan, a decrease of 68.57% year-on-year. In the first half of 2022, the revenue reached 2.201 billion yuan, up 3.87% year-on-year, and net profit attributable to the parent company was 83 million yuan, down 6.74% year-on-year CORPORATE PLANNING S’young owns a number of independent brands such as UNIFON, MIHOO, Big Drop, Huayaohua, MEN, and HPH. At the same time, it has reached a deep strategic cooperation with Johnson & Johnson Group, fully undertake the e-commerce business of Johnson & Johnson China, and has an independent open platform "S’young International", which represents more than 30 brands such as Dr.Ci: Labo, Listerine, Neutrogena, Dabao, Johnson & Johnson, EviDens, KIKO, Lumene, Zelens, etc. brands. S’young has formed a rich product matrix, including lotion, serum, cream, color cosmetics, baby care, perfume, antibacterial hand soap, hair growth agents, etc. PHOTO: USHOPAL BC Store USHOPAL GROUP Founded in Shanghai in 2017, USHOPAL is mainly responsible for introducing overseas beauty brands into China and for their operations in the Chinese market, such as brand image creation, channel construction and management, and product portfolio management. USHOPAL is a new retail company that creates online and offline omnichannel operations. As an international new luxury brand group, it sticks to the new luxury positioning, deeply cultivates the brand incubation model under the integration of supply, marketing, and cultivating, develops its own mini programs and multi-brand offline integrated stores, and creates an all-channel system with private brand control + online + offline ecological access. On March 8, 2021, USHOPAL announced the completion of nearly $100 million in Series D financing. The round was led by FountainVest Partners and followed by Cathay Innovation, Zhongyuan Capital, Hengxu Capital, and Zongsong Fund. After this round of financing, USHOPAL will build on its strengths and leverage capital to accelerate the integration of top global beauty brands and introduce more foreign brands. Meanwhile, USHOPAL will also invest in or acquire some of the brands it partners with. For example, USHOPAL has completed its first equity investment with Cathay Innovation in foreign salon fragrance brand "Juliette Has A Gun" Distributor Highlights USHOPAL provides data-driven omnichannel services, and it currently serves brands such as Aveeno, Estee Lauder, Henkel, CAUDLIE, HHUYGENS, Juliette has a gun, algologie, CHANTECAILLE, etc. In addition, USHOPAL also launched an offline channel - Bonnie&Clyde (also known as "BC Best Choice"), a new global luxury beauty brand collection store. B&C is the first beauty collection store in China to create a "Heng Long model", which does not focus on punch-in and high traffic, but rather on the repurchase model of a "high net worth + high sophistication" flock. B&C has already set up 5 stores in shopping malls such as HKRI Taikoo Hui and Kerry Centre in Jing'an, with sales of over 100 million yuan in 2020 and an average transaction value of over 10,000 yuan. CORPORATE PLANNING USHOPAL cooperates with international brands to create a new way to incubate in China and lead top foreign luxury skincare and health brands into the Chinese market through data mining + omnichannel integration to acquire the most potential black pearl brands through data screening. It is China's only own brand control + online + offline ecology to open the closed-loop system of omnichannel black pearl operations. Global warehousing and logistics supply management system + self-research IT system to support the platform's high-speed and large-scale development Provide services including: Strategic services: price strategy, channel strategy, planning strategy, investment portfolio strategy, organizational structure strategy Supply chain: stocking planning, import, and global logistics, WMS integration, warehouse management E-commerce operations: brand operations, e-commerce platform development, e-commerce promotion, and operation, customer service Offline retail: omnichannel content management system, offline store operation, online and offline customer service Brand planning and promotion PHOTO: Servicing Brands of Niesheng NIESHENG Guangzhou Niesheng E-Commerce Holdings Limited was established in 2012 and became one of the first omnichannel e-commerce operators in China. Along with the development of China's e-commerce, it ranks among the top in the industry in the fields of beauty and beauty instruments, mothers & infants, personal care, FMCG food, and imported e-commerce. The main business can be divided into e-commerce retail, channel distribution, live streaming e-commerce, e-commerce agency operations, technology solutions, and digital marketing business segments, covering omnichannel, integrated marketing, IT technology, supply chain management, and refined operation of integrated e-commerce and services to help brand and omnichannel sales growth. Distributor Highlights In 2020, the company has won the Guangzhou Future Unicorn Innovation Enterprise, the Guangdong E-commerce Top 100 Enterprise, Tmall International Ecological Cooperation Five-star Service Provider, GOLDEN WHEAT AWARDS Emerging Brand, Annual Agency Award -- Marketing Service Award, 33 items of national software copyright and 1 current patent, etc. In 2021, it was awarded as a high-quality development enterprise of the Internet new business decade, and a trustworthy new business service organization of 2020. Managing 50+ Chinese and foreign famous brands, covering beauty, home appliances, personal care, food and health, home, kitchen and bathroom, mother & infants, accessories, and many other key categories CORPORATE PLANNING Operation service is for brand positioning, product strategy, user experience, channel planning, visual planning, refined operation, membership management, supply chain management, and other integrated e-commerce whole process services. Distribution (B2B\B2C), with a wealth of international brand resources and import and export trade experience, for advantageous integration of resource allocation for Chinese and international brand characteristics and market trends, help Chinese and foreign merchants to achieve global procurement and sales, covering the full range of e-commerce channels of B2B2C / O2O distribution business ecology. Content Business owns Taobao MCN agencies, Taobao store live streaming official certification agency, TikTok China certified agents, and MCN, has covered the Xiaohongshu first-hand 5000+ star influencers resources, 3000+ TikTok China influencers, 1000+ Taobao, Kwai anchors, with the average 200+ monthly operation of live streaming, 20 self-owned incubated IPs, and 50+ cooperation agencies. International Brand General Agent, with the general agency rights of many Chinese and foreign well-known brands, helps brands enter the Chinese and overseas markets, assists brands to establish market recognition and brand influence, and helps them to expand online and offline sales channels. Archives 1 2 3 4 5 CHINA REGULATORIES August 2023 (33) 33 posts July 2023 (87) 87 posts June 2023 (88) 88 posts May 2023 (91) 91 posts April 2023 (75) 75 posts March 2023 (45) 45 posts February 2023 (60) 60 posts January 2023 (56) 56 posts December 2022 (40) 40 posts November 2022 (42) 42 posts October 2022 (92) 92 posts September 2022 (87) 87 posts RECENT ISSUES Subscribe for unlimited readership of the most professional, comprehensive and unbiased articles backed by data. SUBSCRIBE NOW Starting at $8.33 per month if you subscribe a Pro Annual Plan Get 2-Month Free Pro Membership No Credit Card Needed TOP Distributors of Cosmetics and Makeup Products in China CHAILEEDO has collected the top 10 distribtors that have successfully introduced or brought international brands into China market. The analysis includes Company Introduction, Distributor Highlights and Past Sales (Corporate Planning). If you would like to reach to any of the beauty distributor below, you can speak with us and we will bridge you and the distributor. Contact Us Read Now Beauty News Industry News, Broadcast and Breakings Acquire Now Industry Stats In-depth Statistics from all aspects to dig out the sales, up and downs. Download Consumer Research Exclusive service to survey numerous consumers across the country and get the best expected results Download Now Brand Analysis Examine and analyse a brand in details to conclude a report showcasing the desired information Download Now Niche Market Research Study into the niche product market, producing whitepaper helpping business to understand the potential, development of a product and make decisions. Learn More Retail / Distributor Finder Help brand distribute in China. Learn More Cosmetics/ Makeup Compliance Help make your product legal in China LEARN MORE OEM/ODM Manufacturers Know what's trending or find the best possible material / ingredient / product supplier Get the Best of CHAILEEDO
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Chaileedo offers complete market analysis and market insights before your business move into China and provides comprehensive assistance during your pre-launched and on-stage marketing activision from content generating to influencer / KOC marketing. Explore What We Can Do For You With the No.1 Beauty Industry Media & Research in China China Market Awaits Get Your Beauty Business Right on the Path to Billions of Consumers with CHAILEEDO Marketing Package. We will approach your products via WeChat, Xiaohongshu, Douyin Content Marketing and Influencer Marketing. Already Doing Business in China? Get the freshest consumer reports or see what's other brands are doing so far. Get Taliored Reports GET INSPIRED CATCH UP THE TRENDS LEARN THE RULES KNOW YOUR CONSUMERS Thinking of Entering the China Market? Read the succeeding stories Download Now Niche Market Research Study into the niche product market, producing whitepaper helpping business to understand the potential, development of a product and make decisions. Learn More Retail / Distributor Finder Help brand distribute in China. Learn More Cosmetics/ Makeup Compliance Help make your product legal in China LEARN MORE OEM/ODM Manufacturers Know what's trending or find the best possible material / ingredient / product supplier Read Now Beauty News Industry News, Broadcast and Breakings Acquire Now Industry Stats In-depth Statistics from all aspects to dig out the sales, up and downs. Download Consumer Research Exclusive service to survey numerous consumers across the country and get the best expected results Download Now Brand Analysis Examine and analyse a brand in details to conclude a report showcasing the desired information China Broadcast (B2B) Platform The Chinese version of Chaileedo, 青眼公众号, WeChat Official Account Broadcast; iqingyan.cn broadcast; Our Reach WeChat Official Account: 500,000 industry practitioners. iqingyan.cn: average MAU 50,000 Our Competitiveness 青眼 WeChat Official Account and iqingyan.cn are the most prominent beauty industry B2B media & research in China to help brands target potential distributors, suppliers, law compliance agents, provide in depeth research, marketing service, content strategies etc... that no other service provider can compete in China. What We Cover For the China broadcast service, Chaileedo covers all localised Chinese content and press writing, and distributes the article on our Chinese platforms including WeChat Official Account, Official Website, and WeChat Mini programme. The placement depends on the agreed payment amount. Content Marketing Services Press Release We provide writing for additional press article writing in a professional manner wether it is for customers or for businesses. Translating / Interpretation We provide professional and licensed (NAATI Chinese/English License) translation services for your documentation and interpretation for online conference/meetings or even phone calls. Thorough Content Strategy We help you localise your Chinese social media post, and manage to update on a weekly or daily basis. Building a Brand Services Social Proof The best and quickest way to build your brand's social proof is via massive social media posts within a short period of time. We have thousands of nano influencers and key opinion leaders/customers to help a brand quickly build exposure with a 3-6 months campaign. Marketing Campaign We help you make and operate your launch campaign throughout the internet. We also have resources offline to help you build a pop store for product testing before you officially enter the Chinese market. Baike (Baidu, Sougo) Starting your own Baike page (like Wikipedia) is a necessary step to building a brand in China. Customers will search on Baidu.com when they see an unfamiliar brand selling.



