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​The “Beauty Consumption Trends Report (Second Quarter 2023)” is produced by Chaileedo Research. Chaileedo Research is an intelligence expert in the beauty industry, focusing on insights into new markets, new channels, and new categories in the beauty industry. The report provides objective, forward-looking, and inspiring insights for beauty companies around the world and provides professional industry market data for beauty practitioners. The “Beauty Consumer Trend Report (Second Quarter 2023)” is produced by Chaileedo Research. Chaileedo Research is an intelligence expert in the beauty industry, focusing on insights into new markets, new channels, and new categories in the beauty industry. The report provides objective, forward-looking, and inspiring insights for beauty companies around the world and provides professional industry market data for beauty practitioners. The report predicts future consumer behavior by gaining insights into consumer needs and analyzing consumption facts. It gives suggestions to respond to changes in consumer demand through brand cases. Consumer trend analysis, insights, and recommendations are conducted around the behavior of consumers in the past 3 months and the next 3 months. Download to learn Consumption for beauty is gradually picking up, which shows more obvious in the first-tier and new first-tier cities. The promotion is flat, and the festival bonus is reduced. The demand for beauty devices with anti-aging effects is on the rise. Taobao loses to Douyin, and the livestream e-commerce platform has become an important purchase channel for young consumers. The ingredient-centric is increasing, and the popularity of “skincare formulas” continues to rise. If you would like to acquire Niche Market Report for beauty products for up to 90% off, subscribe now for as low as $8.33 per month. By Chaileedo Research MAY 25, 2023, 12:00 AM This report is Pro Member (yearly) Free China Beauty Consumer Trend Report 2023 Q2 DOWNLOAD THE CHINA CONSUMER TREND REPORT 2023 Q2 Enter Your Email DOWNLOAD Your are enlist, we will send you the report ASAP. In the first quarter of 2023, the cosmetics market size was 222.144 billion yuan, a year-on-year growth of 7.95%. More than 60% of consumers’ consumption behavior is not affected by the promotion. More than half of consumers who were born after 2000 said that their purchasing behavior was affected by the promotion. During Women’s Day in 2023, 22 of the top 30 brands on the Tmall platform declined year-on-year. In the second quarter of 2023, online cosmetics sales are estimated to reach 97.67 billion yuan. Key Stats to learn RESEARCH / SEASONAL CONSUMER REPORT Archives 1 2 3 4 5 CHINA REGULATORIES August 2023 (33) 33 posts July 2023 (87) 87 posts June 2023 (88) 88 posts May 2023 (91) 91 posts April 2023 (75) 75 posts March 2023 (45) 45 posts February 2023 (60) 60 posts January 2023 (56) 56 posts December 2022 (40) 40 posts November 2022 (42) 42 posts October 2022 (92) 92 posts September 2022 (87) 87 posts RECENT ISSUES 1 2 3 4 5 Subscribe for unlimited readership of the most professional, comprehensive and unbiased articles backed by data. SUBSCRIBE NOW Starting at $8.33 per month if you subscribe a Pro Annual Plan Get 14-day Free Trial, No Credit Card Needed Read Now Beauty News Industry News, Broadcast and Breakings Acquire Now Industry Stats In-depth Statistics from all aspects to dig out the sales, up and downs. Download Consumer Research Exclusive service to survey numerous consumers across the country and get the best expected results Download Now Brand Analysis Examine and analyse a brand in details to conclude a report showcasing the desired information Download Now Niche Market Research Study into the niche product market, producing whitepaper helpping business to understand the potential, development of a product and make decisions. Learn More Retail / Distributor Finder Help brand distribute in China. Learn More Cosmetics/ Makeup Compliance Help make your product legal in China LEARN MORE OEM/ODM Manufacturers Know what's trending or find the best possible material / ingredient / product supplier Get the Best of CHAILEEDO

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?This item is connected to a text field in your content manager. Double click the dataset icon to add your own content. DY-6 ?This item is connected to a text field in your content manager. Double click the dataset icon to add your own content. Previous Item Next Item ?This item is connected to a text field in your content manager. Double click the dataset icon to add your own content. Want to view and manage all your collections? Click the Data icon on the add panel to your left. In the Content Manager, you can update your items, add new fields, create dynamic pages and more. Your collection is already set up with fields and content. Add your own by editing each field, or import CSV files to your content manager. You can create fields for rich text, images, videos and more. Remember to click Sync, so visitors can see your collections on your live site. You can add as many collections as you need. Use input elements like custom forms and fields to collect info from your site visitors and store it in your content manager Collections. Make sure all your elements Connect to Data, and Preview your Live Site to check that everything is correctly binded.

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Learn the hard-to-understand Chinese beauty policy from our policy expert. Avoid high-paying fines and get onto the shortcuts! Get Access to Policy Breakdowns With Chaileedo Business Professional Plan or Enterprise Plan from as low as $8.33 / mo When you subscribe a Professional Plan and billed annually. Compare Plans The cosmetics industry is a fast-growing sector, with China's cosmetics market set to move into the 10,000 billion yuan ($1,500 billion) range with a CAGR of 10% + , and is about to become the world's biggest cosmetics market with the world's TOP 10 cosmetics companies all doing business in China. And North Asia Market, where China is located, is now the biggest market for L'Oreal Group, the world's largest beauty company. WHY You need to know this? All activities related to the manufacture and operation of cosmetics in China are subject to the "Regulations on the Supervision and Administration of Cosmetics" (commonly known as the "Basic Law" of the beauty industry) and its accompanying regulations. The "Basic Law" came into force on January 1, 2021, and the Cosmetics Sanitary Supervision Regulations will be repealed at the same time. The purpose of the Regulations is to regulate the production and operation of cosmetics in China, strengthen the supervision and management of cosmetics, ensure the quality and safety of cosmetics, protect the health of consumers, and promote the healthy development of China's cosmetics industry. Any violation of the provisions of the Regulations on the Supervision and Administration of Cosmetics will affect the reputation and business of the company or brand involved within China. WHO needs to know this? If you are an overseas cosmetic practitioner or business owners , you must understand and comply with Chinese cosmetic laws and policies before entering China. This applies to every company and practitioner, and CHAILEEDO is the most professional source of intelligence here to provide the most accurate understanding of every single policy. WHY Choose CHAILEEDO CHAILEEDO 's editorial team has been in China's beauty industry for over 16 years, enough to understand the key points of policies and changes in China's beauty market. We will interpret the current policies and changes from all aspects of filing, registration, promotion, marketing and production to ensure timely, professional and accurate. THE FACT - China Beauty Market Recent Breakdowns CHINESE POLICY 8/9/23 Baby & Child Skincare: A New Emerging Field in the Chinese Market Read More NEWS 6/5/23 New Rules for China Cosmetics and New Raw Materials Registration are Updated Read More CHINESE POLICY 5/30/23 In China, These Products are not Classified as Cosmetics Read More CHINESE POLICY 5/25/23 Recombinant Collagen Expect to See Booming Development in China Read More All Policy Breakdowns 1 2 3 4 5

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Access to the latest releases of CHAILEEDO Beauty Market Research and variety of data, brand case studies and NMPA regulatory studies. Research Centre Indepth, Multi-Dimensional and Comprehensive Research Conducted by CHAILEEDO on Chinese Beauty Industry CHAILEEDO Statistics Comprehensive Statistics from all Dimensions on Chinese Beauty Industry LEARN MORE PRO PLAN CHAILEEDO Reports Individual Reports on Niche Product Markets in the Chinese Beauty Industry LEARN MORE ENTERPRISE PLAN CHAILEEDO Case Study In-depth Analysis of Successful Brands in China, from strategy to tatics. LEARN MORE ENTERPRISE PLAN NMPA Regulatory Most recent NMPA Cosmetics, Makeup and Beauty Laws Explanation and Breakdowns LEARN MORE PRO PLAN 200+ Clients & Parterners 2,000,000+ Words of articles, news and reports 2000+ 2000+ Original insights, news and reports 100+ 100+ dedicated new reporters & market researchers CHAILEEDO CHAILEEDO has been rooted in the China's beauty market since 2015 and has become the most influencial beauty industry media & research center ackownledged by many industry practioners. The recent Conference once again gathered 200+ companies, biolabs and material suppliers from all over the world to tackle on the future of efficacy cosmetics. Continue Reading Beauty News Chinese Brands Brands in China Inspiration Become a Member Basic Plan Always Free, Access to limited content only. Pro Plan Start from $8.33/mo (if you pay per year), access to advanced content. LEARN MORE Enterprise Plan Start from $39.99/mo (If you pay per year), Access to ALL content. LEARN MORE

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