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Shiseido Transfers Brand Strategy to “Aggressive”
Shiseido says it wants to offer consumers a more comprehensive consumer experience through its cosmetic shops in the future.
Chaileedo Press
Feb 17, 20232 min read
Makeup Brand Benefit at LVMH Launches New Skincare Line
Benefit believes that in the short term, 15% of its future results will come from its pore skincare and color cosmetics.
Chaileedo Press
Feb 16, 20232 min read
Mary Kay Appoints New Executives
Mary Kay has promoted Sheryl Adkins-Green to chief experience officer to support its independent beauty consultants
Chaileedo Press
Feb 16, 20232 min read
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