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Shiseido Transfers Brand Strategy to “Aggressive”
Shiseido says it wants to offer consumers a more comprehensive consumer experience through its cosmetic shops in the future.
Chaileedo Press
Feb 17, 20232 min read
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Makeup Brand Benefit at LVMH Launches New Skincare Line
Benefit believes that in the short term, 15% of its future results will come from its pore skincare and color cosmetics.
Chaileedo Press
Feb 16, 20232 min read
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Mary Kay Appoints New Executives
Mary Kay has promoted Sheryl Adkins-Green to chief experience officer to support its independent beauty consultants
Chaileedo Press
Feb 16, 20232 min read
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