Previously Held by Coty, Roberto Cavalli's Global Fragrance License Changes Hands
- Chaileedo Press
- Jul 11, 2023
- 2 min read
Industry sources estimate that the business achieved turnover of about $40 million worldwide.
According to the official news of Inter Parfums Inc., the company signed worldwide fragrance license for Roberto Cavalli, which was previously held by the Coty Group., which came into effect on July 6, the specific terms of the deal were not disclosed.
It is reported that Roberto Cavalli was founded in 1970 in the focus of women's clothing, men's clothing, children's clothing, fashion accessories, etc. The perfume series debuted in 2002, while the launch of Roberto Cavalli and Just Cavalli two perfume series. At present, Roberto Cavalli perfume business is mainly concentrated in Europe, the Middle East and the United States.
Industry insiders estimate that the business has a global turnover of around $40 million, a figure that Jean Madar, chairman, co-founder and CEO of Inter Parfums, did not comment on but said he was confident of doubling the business "within a reasonable period of time".
Jean Madar, Chairman and Chief Executive Officer of Inter Parfums, Inc. noted, “We are enthusiastic about the potential of our partnership with Cavalli and its creative director, Fausto Puglisi. We will modernize and elevate the fragrance portfolio, build out a powerful global brand presence along with a robust omni-channel reach, strengthening visibility and improve shelf space. ”
In terms of Roberto Cavalli's future plans, Inter Parfums, Inc. also said it plans to extend the brand's fragrance collection in 2024 and launch a new women's fragrance in 2025. Inter Parfums Inc. said its wholly-owned subsidiary, Interparfums Italia, will manage Cavalli in line with its strategy of creating an Italian brand center.
Sergio Azzolari, Chief Executive Officer of Roberto Cavalli, commented, “We are looking forward to our partnership with Inter Parfums as they represent excellence in the fragrance business. Fragrances and beauty are an important pillar for the Roberto Cavalli brand to reach more of our customers within the Roberto Cavalli universe, and we can’t think of a better partner. Inter Parfums has a significant track record in supporting brands in their upward trajectories, combining global excellence and capabilities with a strong understanding of the Italian luxury business. Inter Parfums strongly believes in our brands’ potential, and we will work together to develop and grow this business combining commitment, focus and innovation.”
According to public information, Inter Parfums, Inc. was founded in 1982 and owns brands such as Guess, Montblanc, Jimmy Choo, Coach, Abercrombie & Fitch, Anna Sui and Ferragamo. According to Inter Parfums, Inc.'s financial results, the company surpassed $1 billion in fiscal year 2022, a 24% jump from the previous year, and net sales rose 24% to $311.7 million in the first quarter of 2023, which provided an annual sales estimate of $1.25 billion.
Komentáře