Filorga has not rushed to apply on each channel from the beginning. We just want to mutually benefit with each channel and build a good...

The fact that Benefit has withdrew counters in a wide range is only a microcosm of the current changes in the Chinese makeup market. This...

The establishment of a complete matrix of body care products in China highlights the desire of Vaseline to further "capture" the Chinese...

In Chinese makeup remover market, BIODERMA has always remain top and hard to beat against. Its hot-selling removing is almost synonymous...

The inventory of Estee Lauder's eye creams in China were sold out by Chinese consumers so that Estee Lauder has to transfer stock...

The change of brand made it suffer a long period of tough. But a series of combinations is what helped Elizabeth Arden to turn the...

In April of this year, shu uemura Loose Powder M Natural (weight 1.5 kg) was not allowed to enter China. The shu uemura is named after...

Shiseido is a famous Japanese cosmetic brand, which adheres to the philosophy of "100 years of craftsmanship, born to beauty". The name...

Apart from the poor performance of Korean affordable brands such as Etude House and Innisfree in the Chinese market, sales of its...

In the Chinese market, Chanel, which has been on the opposite side of the third-party e-commerce platform, seems to have turned around...

The Chinese market has become a must-have place for luxury. Laurent Boillot, president and CEO of Guerlain France, once joked that...

QuadHA enjoys all of the technology that other brands have but the technology of 5D Hyaluronic Acid is unique to QuadHA. QuadHA is a...

YSL returned to China in 2013 and its lipstick products quickly became popular and gained a large number of Chinese fans. On June 1,...

Safeguard, which has been using "germ removal" as its successful marketing in the Chinese market, was fined $30,900,000 by its parent...

The rapid development of the Internet and e-commerce in China has led to a closer connection between high-end cosmetic brands and Chinese...

Through strong localization marketing in Chinese, Dior meets Chinese consumer demand with a traffic-oriented selling mindset that has...

Under the wave of China's lipstick economy, the launch of its lipstick has since become a brand calling card for M·A·C. M·A·C was the...

Armani’s best selling products, Lip Maestro Intense Velvet, has broken the record with sales of 17million pieces sold, millions of people...

The gift box are more closely related to brand values than the single product that is inclined to self-use which is the key for the rapid...

Endowing colorful music and splendid chapter to the long-time duration, La Prairie infuses the promise from time into every minute of...