Danz: Extricate from the Dilemma through Category-driven Brands.
- Chaileedo Press
- Feb 10, 2023
- 3 min read
The Chinese market is large enough to support the survival and development of a category or brand as long as it can meet the needs of a small portion of people.
A year's plan starts with spring, and the industry changes at a fast clip. What new trends will emerge in 2023? Where do the new growth points lie in the market? Based on the upcoming 6th Chinese Cosmetics Trend Conference on February 13, CHAILEEDO interviews the founders and industry personages of 50 + well-known companies at home and abroad to get the cosmetics industry off to a flying start with a fresh view. CHAILEEDO invited Zhang Chubiao, chairman and president of Danz, to share with us the cosmetic trends in China.
CHAILEEDO: What changes within the industry have impressed you over the past year?
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